You prepared a winning resume taking a prospective employer quickly down memory lane, quantifying your results and illustrating your achievements. Check.

You wrote a killer cover letter outlining your specific value add to whoever would be so fortunate to have you on the team. Check.

You have carefully surfed the website of the target company, agency, NGO etc. and cross-referenced with related Google and Wikipedia searches. Check.

You assembled a portfolio of your work, showcasing your message development, presentation and social media skills. Check.

You prepared at least four thoughtful questions that demonstrate your knowledge about the employer’s business and communications strategy and interest in the job. Check.

Wonderful. Hasn’t everyone else done pretty much the same in this consummate seller’s (employer’s) market?

What else can you do that separates you from the pack? How about a technique that takes a little old-fashioned Chutzpah, maybe a tad presumptuous, but definitely exudes confidence?

Why not bring along a PowerPoint “Action Plan” presentation to the interview, specifically tailored for that particular prospective employer?

Political pundits get almost giddy assessing the first 100 days of a new administration in Washington, D.C. What about your first 100 days on the job? What would you do? What are your ideas? How will you be part of the team? How will assist in an organization’s evolution (stay away from “revolution”)? What tools, both conventional and digital, will you employ to build thought leadership?

As communicators we are adept at choreographing communications plans with objectives, goals, target audiences, strategic messages, deliverables and time tables. By crafting a PowerPoint presentation for an employer you are showing them how you would advance their cause and tell their story to influential internal and external audiences.

In this case, you are providing them with your impressions of their strengths and weaknesses and how you intend to move the dial, enhancing their advantages and mitigating their disadvantages.

Before utilizing the PowerPoint, politely ask the interviewer(s) if she, he, they have any objections to you taking them through a short-presentation (six pages minimum, 10 pages maximum). If there are only one or two people conducting the interview, then hard copies are appropriate. If more than three or four, you might want to drive the presentation off your laptop.

One note of warning: The PowerPoint must begin with assertions that are likely to meet with agreement by the interviewer. We are not talking about stating the obvious. It may come in the form of quantitative polling data, media reports or recent financial or market analyst comments about the progress of a company, agency, organization in accomplishing its business strategy or issues management goals.

Your presentation can potentially backfire, if the interviewers disagree with your initial assessments prompting them to wonder what else is wrong with your conclusions. Don’t put any blood in the water for the angry sharks to go into a feeding frenzy. It is imperative that you get off to a good start.

Complete your presentation with a set of goals and measurable accomplishments and respond to questions. You can reinforce your presentation by sending a soft copy for their records along with your thank you note. By taking this approach, you can virtually guarantee that none of your interviews will be a mere courtesy.

An editor’s note is important at this time. While I have not been successful to date in reaching the Promised Land in this very tough hiring climate, I know from hard experience that it really boils down to a numbers game. There are literally thousands upon thousands of great communicators around the world. We have so much to offer and not enough places to fully practice our skills.

To be successful in this post-recessionary environment, we need to break out of the pack. More to the point, when we secure these vital in-person interviews we need to separate ourselves from our peers. Why not crystallize our thoughts, systematically outline our plan and demonstrate through our work and preparation how much we want the job and what we will do once we secure our new six-figure responsibility.

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