Category: International Public Relations


“Official statistics no longer countered this (Ossies) group — who were disproportionately young, clever, female and ambitious — as East Germans.” — The Economist’s “Thirty years after the Wall fell, ” November 2, 2019

“From adversity comes opportunity.” — Former Notre Dame Head Coach Lou Holtz

When the Berlin Wall came tumbling down in 1989, more than 1 million Ossies took advantage of their newfound freedom from Communism, immediately heading to West Germany and for the most part … thriving. More than one-quarter of East Germans aged 18-30 moved to the west, two-thirds of them … women.

They recognized there were two paths to go by, but in the long run, there was still time to change the road they were on … especially young, clever, ambitious females.

For those 16 million-plus souls adversely trapped for 28 years behind the borders of stultifying-oppressive-surveillance state East Germany, there finally was an opportunity to leave, begin a new life and build a lucrative career. Many took this new road to affluent Bavaria, Baden Württemberg, Hamburg … and never looked back.

Is moving to a more promising venue, the catalyst for success and building wealth?

Only one way to find out.

“I’m in Favor of Progress; It’s Change I Don’t Like” — Mark Twain

Ever meet Negative Nancy, Debbie Downer or Gloomy Gus?

Their cups are always half empty. They impress upon you what they can’t do rather then what they can do. Their little rain clouds follow them wherever they go … and in the most cases … they don’t go anywhere.

They settle for status quo mediocrity or worse. And soon it will be late … too late in their lives to make a change for the better.

They will choose neither path, and the road will soon be closed for good.

Almost DailyBrett was born in Johnstown, Pennsylvania. The former steel town is a great place to be … from.

Fortunately your author’s family was afforded the opportunity to move to Southern California. For Almost DailyBrett, Sacramento, CA, Portland, OR, Pleasanton, CA Ellensburg, WA and now Eugene, OR followed.

With each move came a change of scenery, variables, superiors, colleagues, subordinates, issues to confront and problems to solve. There were always vexing adversities and intriguing opportunities, and most of all challenges to overcome.

In their coverage of the 30th anniversary of the Fall of the Berlin Wall earlier this month, most of the newsies focused on the disparity of those who reside and succeed in former West Germany, and those who remain mired in chronic poverty in former East Germany. For many, they could have moved to seek a better life, but for one reason or another … they didn’t.

Yes, there is income disparity even in a model European nation.

The story also needs to reflect the shift away from an agrarian economy, which is largely cosigned to the Stone Age. The following industrial revolution of Johnstown, PA is kaput. The world is now consumer dominated (e.g., 70 percent of the United States economy), digitized and service oriented.

Advantage women … particularly young, clever and ambitious women.

The service oriented consumer economy is right in their sweet spot. Public relations, marketing, advertising, event planning, local government, law, real estate, health care, hospitality … heck, even hardware stores … are dominated by the fairer gender or at a minimum … heading in that direction.

Can men, who once dominated the agrarian and industrial economies with their brute strength, ignorance and testosterone, succeed in this new service economy? Yes for some, but will they en masse? The evidence is not promising.

Not only have women passed men in terms of labor force participation, the same X-curve apply to women vs. men college graduates with a bachelor’s degree or above. And in the vast majority of cases, one must or want to move away from home to go to college. Universities and colleges should be a one-way ticket to independence, not back to mom and/or dad.

Graduates react after being recognized for their degree during the University of Wisconsin-Madison spring commencement ceremony ceremony at Camp Randall Stadium in Madison, Wis., Saturday, May 16, 2015. (Amber Arnold/Wisconsin State Journal via AP)

If professional women were a publicly traded stock compared to an equity for professional men, Almost DailyBrett would not hesitate to invest in the growth potential of the fairer gender. As your author has always noted, stocks are a forward rather than a lagging indicator … women are leading, men are behind and the gap is growing.

The wind is clearly in the sails of professional women, particularly those who are brave and smart enough to recognize there’s still time to change the road they are on.

And when their ship comes in they will be ready to board and set sail.

Alas way too many men will be killing time, playing video games at the airport.

https://www.economist.com/europe/2019/10/31/germans-still-dont-agree-on-what-reunification-meant

https://almostdailybrett.wordpress.com/2019/11/08/the-night-the-wall-came-tumbling-down/

“The problem with socialism is that you eventually run out of other people’s money.” — UK Prime Minister Margaret Thatcher (1925-2013)

If a private sector position with full benefits isn’t the greatest anti-poverty program ever devised … what on earth is?

In order to avoid saying she will raise taxes on the middle class for “Medicare For All,” Senator Elizabeth Warren (D-Massachusetts) is proposing federal confiscation of all pretax employer paid Medicare health care benefits for literally millions of working achievers.

Her plan will eliminate private health insurance for 150 million Americans or more, and nationalize the $530 billion private health insurance industry.

Isn’t the termination of $8.8 trillion in cherished pretax employer-paid health care benefits for millions of employees, the equivalent of a middle class tax increase on steroids? Keep in mind, the annual federal budget is only … $4.45 trillion.

Instead of Starbucks paying $20,000 for this benefit to each of its 291,000 employees for private insurance (e.g., Blue Cross, Kaiser …), the legendary coffee roaster would be compelled to turn-over a similar amount to the federal government. In turn, these employees would lose their Starbucks offered pretax Medicare benefits and choice of private health insurer, only to forced into government paid … and only government paid … DMV-style insurance.

The Bernie Sanders “Medicare for All” bill (which Warren supports) calls for a 4 percent federal income tax increase for middle class workers. In order to avoid saying she is raising middle class taxes, Warren proposes instead federal confiscation of pretax employer paid health care benefits.

“In practice this (redirection of employer-paid health benefits to the government) would be a tax on employment, which seems likely to hurt middle-class Americans.” — The Economist, November 9, 2019

Deciding which plan (Sanders or Warren) is worse is just as difficult as deducing which is better.

How about keeping and retaining private health insurance, and our ability to choose our own doctors, dentists and optometrists?

Almost DailyBrett has always exhibited a libertarian streak. If we empower our $4 trillion behemoth federal government to confiscate pretax employer-paid health insurance, and eliminate private health insurance for 150-million-plus souls, the obvious question is:

What’s next?

Tax On Billionaires

” … if she gets elected president, then I would bet that we will have a legal challenge, and I would bet that we will win the legal challenge. And does that still suck for us?” — Facebook founder Mark Zuckerberg commenting on the spectre of a Warren presidency to the company’s 35,000 employees.

The public relations spin by Bernie and Elizabeth has focused squarely on the likes of Zuckerberg, Bill Gates, Jamie Dimon and Leon Cooperman, including Warren mocking the latter for his tearful concern about the future of our country.

Consider the Bill and Melinda Gates Foundation has given $36 billion to fight third-world poverty. Does no good deed go unpunished?

The centerpiece of the billionaire vilification campaign is a 2 percent wealth tax on those with assets exceeding $50 million (how many folks in blue states California, New York, Connecticut, Massachusetts … are included in this tax?), and 6 percent for those with $1 billion or more. We are not just talking about giving “two cents” (on each dollar) more.

How would the federal government determine the amount of wealth to be taxed and confiscated? When would it be paid? How much stock will needed (needlessly?) be sold (maybe even at loss) and how much will be immediately bought back? What’s the algorithmic multi-billion dollar impact on the 52 percent of the country investing in stocks and stock-based mutual funds for their retirement or children’s education?

Is this tax, constitutional? Are we talking about double taxation? More to the point, do we want as a nation to empower … there’s that verb again … our massive government to punitively confiscate wealth and with it, achievement? How about a tax on lower upper class wealth? Ditto for a levy on upper middle class wealth? And how about … ? The possibilities are limitless.

Three European nations still impose wealth taxes: Norway, Spain and Switzerland. How’s Spain doing?

Eleven European nations have rescinded their wealth taxes: Austria, Denmark, Finland, France, Germany, Iceland, Ireland, Italy, Luxembourg, Netherlands and Sweden.

That’s right, wealth taxes didn’t work in Denmark and Sweden, why should it fly in Iowa, Michigan, Ohio, Pennsylvania and Wisconsin?

According to the stately The Economist, Warren’s all-government all-the-time programs include requiring Amazon, Facebook and Google to be regulated as platform utilities (before or after their breakups?), 40 percent of all board seats held by “public reps” (read, unions), bans on nuclear power and fracking, 75 percent lobbying taxes, 37 percent taxes on capital gains, and the imposition of taxes on unsold stocks (employing Enron-style mark-to-market accounting or MTM) … and the list goes on and on and on.

Warren supporters caution America’s Investor Class (52 percent of the entire nation) not to worry; her plan will eventually be watered down or not approved. If so … what’s the point?

Are Warrenites and Sandernistas supporting Republican control of at least one house to serve as a check and a balance to radicalism? Didn’t think so.

Some see Warren as a Socialist champion against Capitalism or buy low sell high.

Instead, Almost DailyBrett sees Bernie and Elizabeth as two peas in the same pod.

They are threatening our economic freedom. They will dip into our wallets, and deny us benefits and physician choices we already enjoy. The only winner? Big government.

Instead of wisely controlling the size and scope of government, some will be cool with a greatly empowered … there’s that verb again … carnivorous federal bureaucracy with even more power over our individual abilities to chart our own financial futures.

Be afraid … be very, very afraid.

https://www.nationalreview.com/2019/03/elizabeth-warren-wealth-tax-european-nations/

https://slate.com/business/2019/11/elizabeth-warrens-health-care-medicare-for-all-single-payer-unfair.html

https://www.economist.com/briefing/2019/10/24/elizabeth-warrens-many-plans-would-reshape-american-capitalism

https://www.economist.com/united-states/2019/11/07/how-would-elizabeth-warren-pay-for-her-health-policy

https://slate.com/technology/2019/10/mark-zuckerberg-said-elizabeth-warrens-presidency-would-suck-for-us.html

https://almostdailybrett.wordpress.com/2019/09/15/how-blue-cross-saved-my-bacon/

During the course of your author’s life there have been four seminal events, each prompting the question: ‘Where were you when you heard … ?’

For Baby Boomer Almost DailyBrett, these were the four history changing news stories of a lifetime: JFK’s assassination (1963), Neil Armstrong walking on the Moon (1969), the fall of the Berlin Wall (1989) and the September 11 attacks (2001).

Ironically, it was a fatal PR mistake 30 years ago that triggered the final inevitable fall of the Wall, and with it the ultimate demise of Soviet Union-style Communism.

East Germany’s Günter Schabowski was tasked with announcing the planned travel policy easing of the so-called German Democratic Republic’s (Deutsche Demokratische Republik or DDR). When he was asked if the changes applied immediately … his assumed “as far as I know” response without reading the policy paper …  was affirmative.

Unintentionally he ignited the storming of the DDR’s borders, and most of all the toppling of the Berlin Wall.

Today ein Stück der Mauer prominently sits beside the elbow of your author, accompanying the futile search for the appropriate English words to recapture the global significance of this epochal event.

Tomorrow will mark the 30th anniversary of the fall of the monstrous Berlin Wall (1961-1989), leading directly to the reunification of Germany and the end of the Communist menace in Russia and Eastern Europe. The world is a safer place as result of overjoyed Ossies walking and driving with their sputtering Trabants  across East Germany’s borders to freedom, one of them being a woman by the name of … Angela Merkel.

She started the evening consuming a beer in a sauna east of the wall, and ended the evening drinking a celebratory brew from a bottle with a label she had never seen before on the west side of the wall. Today, she is the Chancellor of the reunified (Wiedervereinigung) Federal Republic of Germany.

Giving Proper Credit For The End Of Communism

“Mr. Gorbachev, open this gate. Mr. Gorbachev, tear down this wall.” — President Ronald Reagan speaking before the Brandenburg Gate and the Berlin Wall

If you ever travel to Berlin to touch the remaining stretches of the Berlin Wall, be sure to take the time to check out The Checkpoint Charlie Museum. The visitor can stand without fear on the very spot on the Friedrichstrasse in which American and Soviet tanks went eyeball to eyeball with each other. A critical miscalculation could have triggered a nuclear World War III.

Former Wall Street Journal Berlin bureau chief Frederick Kempe’s “Berlin 1961, Kennedy, Khrushchev And The Most Dangerous Place On Earth” vividly recounts the tension of the superpower standoff. The museum also recounts these days, and the ingenious plots to escape East Germany and its hideous wall.

A separate wing of the museum is devoted to Reagan, his Tear Down This Wall speech on continuous loop, and his pivotal role in ending the Cold War.

And yet there is a debate to this day about who should take the lion’s share of the credit for putting together the plan, which led to the demise of the wall and the end of Communism.

The names in alphabetical order of Mikhail Gorbachev, Helmut Kohl, Pope Paul II and Margaret Thatcher all played a role in this transformation, and each should take a bow.

For Almost DailyBrett and those who despise historical revisionism for purely political purposes, Ronald Reagan will always take center stage in the eyes of history. He rejected detente or merely accepting Communist domination from Berlin to Vladivostok. Instead his policy was simple: “We win, they lose.”

The USSR lost.

Another winner was Chancellor Helmut Kohl (1930-2017), who skillfully linked and achieved feared German reunification with the success of the European Union.  “German and European Unification are two sides of the same coin.” („Deutsche und europäische Einigung sind zwei Seiten einer Medaille.“)

Today, Germany along with France are the de-facto leaders of Europe … regardless of when Britain leaves the EU. Germany has acknowledged, addressed and atoned its dark past (Vergangenheitsbewältigung), particularly the 12 horrid years of Hitler, the Nazis and the Holocaust.

“The thought that a great nation (Germany) that had run amok should repent its crimes to the world. What other country has ever done such as thing?” — The character “Ed” quoting himself in John le Carré’s Agent Running in the Field

And “Ed” speaking about yesterday leading to today:

“Germany was the cat’s whiskers. It’s citizens were simply the best Europeans ever. No other nation holds a candle to Germans, not when it comes to understanding what the European union is all about.”

Naturally, the point of emphasis is made by literary master John le Carré.

And it all started The Night The Wall Came Tumbling Down.

https://www.economist.com/europe/2019/10/31/germans-still-dont-agree-on-what-reunification-meant

https://www.forbes.com/profile/angela-merkel/#71bd54c022dd

https://almostdailybrett.wordpress.com/2017/08/22/morning-in-germany/

https://almostdailybrett.wordpress.com/2019/06/06/cool-calm-and-collected-germany/

Hell knows no fury like a Hillary scorned.

Bitter Hillary was rejected by her own party in 2008, and eight years later she lost to (gasp) … Donald Trump.

And to top it off, her husband was less than semper pi. His name is … Bill.

What’s a Hillary to do? How about getting into a public spat with Tulsi?

Tulsi Who? “Favorite of the Russians”?

Are we talking about Rep. Tulsi Gabbard (D-Hawaii) an after thought in the Democratic presidential nominating contest … until now? Her RealClear Politics average stands at 2.0 percent. That’s it.

Almost DailyBrett must pause here to ask:

Why is Hillary providing Tulsi (“holy basil” in Hindu) with manna from publicity heaven, an amazing public relations gift of a nationally covered food fight with a notorious and reviled party stalwart?

Considering that Hillary has a long-track record as the nation’s first lady, a U.S. Senator from New York, the nation’s secretary of state and the first woman presidential nominee in the country’s history, why isn’t she using her record to project herself as a senior stateswoman? She could be a modern-day Richard Nixon.

With all due respect, Tulsi should not be on Hillary’s personal radar. Baring a political miracle, Tulsi is not going to win the party’s nomination for president.

Somehow, someway Tulsi got under Hillary’s thin skin and triggered an inappropriate response. Why is Hillary providing Tulsi with a new platform? When you are seen as an enemy of Hillary that designation instantly attracts attention and new friends.

Worse yet Hillary believes the Russians are behind Tulsi’s campaign, maybe even as a third-party stalking horse. Another vodka, Madam Secretary?

It’s obvious that Hillary isn’t going away … quietly. Is this screed, Hillary’s definition of ethos? 

Tulsi’s 15 Minutes of Fame, And Then Some?

Almost DailyBrett counsels employing social media strategically, but not the above tweet, which goes far … way too far.

“Great! Thank you @Hillary Clinton” was probably all that was needed. Tulsi’s joyful and grateful response is more than appropriate.

As Michelle Obama once famously said: “When they go low, we go high.” There’s no reason for Tulsi to race Hillary to the bottom, just bask off the glow of windfall media attention, and fully exploit a fantabulous public relations opportunity.

Your author suspects there is more that inexplicably prompted Madam Secretary without any forewarning to go after a mere member of Congress of her own party.

Telegenic and fearless, the 38-years-young Tulsi is a fourth-term member of Congress (e.g., Hawaii’s 2nd District) and the nation’s first Samoan-American representative. She is an accomplished major in the Hawaii National Guard having served two tours in the Middle East: Iraq in 2004-2005 and Kuwait in 2008-2009.

As such she projects reasonable gravitas, her views on foreign policy should be respected.

Tulsi exhibits a strong anti-interventionist streak. opposing “regime-change wars” and wanting the U.S. out of Syria and Afghanistan. She is a moderate, putting her at political and maybe personal odds with Hillary.

Why Hillary chose to elevate Tulsi at this time, when the nomination is crystalizing around bumbling former Vice President Joe Biden and confiscatory Senator Elizabeth Warren, is inexplicably beyond the pay grade of Almost DailyBrett. 

Guess it must be time: Tulsi Time.

https://www.usatoday.com/story/news/politics/elections/2019/10/24/what-feud-between-tulsi-gabbard-and-hillary-clinton-about/4082268002/

https://www.businessinsider.com/who-is-tulsi-gabbard-bio-age-family-key-positions-2019-4

https://www.foxnews.com/opinion/tucker-carlson-hillary-clinton-tulsi-gabbard

https://www.webmd.com/vitamins/ai/ingredientmono-1101/holy-basil

https://www.realclearpolitics.com/epolls/2020/president/us/2020_democratic_presidential_nomination-6730.html

https://almostdailybrett.wordpress.com/2018/11/13/the-new-nixon-and-the-newest-hillary/

https://almostdailybrett.wordpress.com/2017/09/12/what-happened/

“When are we going to realize in this country that our wealth is work. We are workers. And by selling this idea, ‘Hey man, I’ll teach you how to be rich.’ How is that different than an infomerical?” — Jon Stewart to CNBC’s Mad Money host and former Goldman Sachs hedge fund manager, Jim Cramer

No truer words were ever spoken.

During the course of his 2009  infamous viral dressing down of CNBC’s “Mad Money” Jim Cramer, Comedy Central’s Jon Stewart took direct aim at the notion of get-rich-quick, particularly in times of an economic meltdown.

Some acquaintances of Almost DailyBrett have inquired and even critiqued your author’s daily devotion to CNBC, the repeated clicks on Charles Schwab’s retirement IRA platform, and the checking of the value of the Eugene, Oregon residence on far-less-than-perfect, Zillow.

Yours truly is a dedicated capitalist, devoted to maintaining and growing wealth under the banner of Buy Low Sell High.

Buying low and selling high generates … profits. Yes, profits. Sorry Bernie and Elizabeth.

Some vehemently argue that nothing-is-guaranteed Wall Street is more or less, gambling.

Almost DailyBrett disagrees with this conclusion, but clearly recognizes that gamblers are energized and engaged. No one plays poker and puts their chips on the roulette table and cavalierly accepts the verdict. They play to win the game.

As Herm Edwards said: “You play to win the game. Hello? You play to win the game.”

And more times than naught, gamblers lose. The staggering accumulated wealth and gaudy palaces along the Las Vegas Strip are monuments to the … losers.

Don’t investors want to win too? There are no guarantees on Wall Street. Invested money is placed at risk. Doesn’t that make Wall Street the greatest casino of them all?

Achieving the spread between buying at a lower price and eventually selling at a higher price is more … much more … than simply investing in a 401k or IRA and forgetting about it. ‘Ahh … just let the pension fund chiefs or the mutual fund managers worry about it.’ Don’t worry.

Ladies and gentlemen, we are talking about your nest egg. Growing, caring and nurturing your tomorrow is a business. In effect, it is the ultimate business.

You want to ensure that you live a long and happy life, and that you expire before your money runs out.

The Wall Street crash of 2007-2010 is still fresh for most of us. Ten years later, we are enjoying the fruits of the longest bull market in American history with a record low, full-employment Department of Labor unemployment rate of 3.5 percent.

Time to put up our feet? Hell, no.

Manage Rather Than Be Managed

“Stewart had no special Wall Street knowledge, as he was the first to admit. What he had was a nose for a scam, and an uncanny ability to articulate what the rest of us were feeling.” — New York Times columnist, Joe Nocera

Recognizing that Jon Stewart is a comedian, not a stock market analyst or technician, he is nonetheless still right: “Our wealth is work.”

Part of the task before us is to understand completely a very simple question: How does a company makes money?

Please allow Almost DailyBrett to speak ex-cathedra: If you do not understand how a publicly traded company makes mula (e.g., McDonald’s makes hamburgers and feeds 1 percent of the planet each day), then you are gambling on a stock, not investing.

Remember posing this question to my classes about Bitcoin.

Some students volunteered that Bitcoin is a crypto-currency … whatever that means. “It’s been going up” (and down). Currencies are associated with countries (i.e., greenback, USA; Euro, EU; Pound Sterling, UK). What country backs Bitcoin?

Nada.

Therefore in your author’s portfolio, there is no place for Bitcoin or any other Ponzi Scheme.

Stewart publicly undressed Cramer because the former believed the latter’s network (e.g., CNBC) was not doing enough to protect retail investors, particularly those who were experiencing the daily assault on their portfolios between 2007-2010.

Most of us wish to forget that time, and yet we took the steps to manage our accounts and protect our nest eggs. We chose to manage instead of being managed.

Maintaining and building wealth requires us all to work, to stay alert, and have a healthy batting average when it comes to making our financial decisions.

Stay alert. Stay engaged. Stay the course.

http://www.cc.com/video-clips/iinzrx/the-daily-show-with-jon-stewart-jim-cramer-pt–2

http://money.com/money/3982267/jon-stewart-5-best-money-moments/

https://almostdailybrett.wordpress.com/2019/09/15/how-blue-cross-saved-my-bacon/

“We had an identifiable enemy ideologically, that was Communism. Today, we have really no identifiable enemy except among ourselves.” — Author John le Carre’s BBC interview, promoting his new novel, Agent Running In The Field

The world so much simpler, when we sheltering in place under our desks in elementary school.

In Almost DailyBrett’s case the black-and-white clad nuns with their formidable steel rulers were protecting us from the Soviet menace with their evil nuclear-tipped missiles poised to strike us from launching pads in socialist paradise, Cuba.

The real immediate question for impressionable parochial school students: Who was going to protect us from the petty tyranny of the nuns and priests?

Today we can ask: Doesn’t Communism still exist (i.e., China, Vietnam, North Korea, Cuba, Venezuela … )? Shouldn’t we still be wary with scary ICBMs being paraded at a 70th birthday party in Beijing, while at the same time brutal repression is leveled in Hong Kong?

Keep in mind that totalitarian capitalism is easily more acceptable than the Soviet model with its collective farms, gulags, Iron Curtains, Berlin Walls and a leader pounding his shoe and delicately promising to “bury” us. That historical epoch is thankfully behind us.

Said Le Carre: “The Wall was perfect theatre as well as a perfect symbol of the monstrosity of ideology gone mad.”

His point to the BBC: We no longer have a Bolshie bogey man to collectively fear, so why not instead … fear ourselves?

What Happened To Civility?

“Love is whatever you can still betray. Betrayal can only happen if you love.” — John le Carre (David John Moore Cornwell)

Almost DailyBrett remembers vividly my former boss California Governor George Deukmejian lamenting about the loss of civility in American politics … back in the what-seems-tame-compared-to-today, the 1980s.

He recounted serving as California Senate Minority Leader in spirited debates with former Senate Majority Leader George Moscone on the floor of the Golden State’s upper house. These provocative exchanges typically were followed by a friendly glass of wine with the same when the dust settled.

They were political adversaries, but more importantly they respected each other. They will civil. They were polite.

Undoubtedly Deukmejian was deeply saddened and shocked when he heard about the tragic assassination of Moscone and Harvey Milk in 1978 by an out-of-control county supervisor Dan White. George Deukmejian and George Moscone (photo below) were friends to the end, the bitter end.

Le Carre’s point is that society somehow, someway always needs a villain. For the United States, we unified against Al Qaeda in 2001 with a now seemingly impossible-to-replicate bi-partisan vote of 534-1 authorizing a military response to terrorism.

Those days of national comradery are long gone. Will they ever return?

Heaven forbid: Do we need a nuclear Pearl Harbor to discover the other philosophical point of view actually merits consideration? Hopefully, we would still be here to reconsider our appraisal of our political adversaries. When the chips are down, could they actually become our allies, maybe even friends?

Brit LeCarre is “ashamed” and “depressed” about the affaires d’etat with the long-running Brexit soap opera, which dominates all public life in the United Kingdom. Almost DailyBrett knows his deeply held sentiments apply to “The Cousins” as well.

Fifty-seven years ago this month (e.g., October 16-28, 1962), your author was huddling with classmates under our respective desks, barely understanding that bad people wanted to do evil things. We never asked each other (we were seven years young) which ones were Democrats and which were Republicans. We didn’t ask; we didn’t tell.

All we wanted to do was get out from under our desks and play with each other.

Sounded good then, sounds even better now.

Almost DailyBrett Note: With Amazon two day shipping, Almost DailyBrett will receive Thursday a copy of Le Carre’s Agent Running In The Field. Promise to not tackle the delivery dude or dudette. Happy belated 88th birthday to John le Carre. Another novel por favor?

https://www.bbc.com/news/av/entertainment-arts-50040187/author-john-le-carr-on-politics-and-his-new-spy-novel

https://www.economist.com/books-and-arts/2019/10/14/john-le-carres-25th-novel-is-blisteringly-contemporary?cid1=cust/dailypicks1/n/bl/n/20191014n/owned/n/n/dailypicks1/n/n/NA/325041/n

https://johnlecarre.com/

https://almostdailybrett.wordpress.com/2018/04/28/penning-his-25th-novel-at-86-years-young/

 

 

 

 

“People who love to drive, love the car. Enthusiasts love the car. Automotive media love the car. Miata owners have an almost motorcycle-gang loyalty, with dozens of Miata clubs all over North America.” — Robert Duffer, Chicago Tribune, “Why Is The Mazda Miata So Beloved”

Talk about the ultimate first-world crisis.

Mazda quietly dropped the legendary “Miata” brand for MX-5.

MX-What?

Never in recorded history has a sports car touched the lives of so many people as the Mazda Miata introduction in 1989.

Thirty years later, the best selling roadster of all time (Guinness Book of World Records), Miata has stood the test of time with its reasonable price, 181 horses, 26 city and 35 highway fuel efficiency …  and most of all … it’s a blast to drive.

How do you spell fun in the sun? M-I-A-T-A.

For Almost DailyBrett, his little green chariot without pop-up headlights was purchased brand-spanking new in June 2004. It was love at first sight and the affair continues to this day. Some have suggested we need to get a room.

Can’t tell you how many times your author has garnered Miata envy from poor saps driving mini-vans with plenty of room for infant car seats.

Perhaps you should control your hormones?

Getting It Right The First Time

The Mazda Miata or MX-5 is going to be celebrating its 25th year of production. And there’s a reason for that. Very few times that you get something right, the first time, but this is a classic case of that.” — Jay Leno, “Jay Leno’s Garage,” February 2014

Jay Leno spoke in a glowing fashion about one of his two Mazda Miatas five years ago.  Fast forward to today.

Is nothing sacred? Is this Miata imprimatur disappearing act a sterling example of enlightened brand management?

As we wonder about the course of self-driving vehicles, Almost DailyBrett loves his Miata … it will always be his Miata … today, tomorrow and forever.

Can’t imagine a self-driving Miata. What would be the point?

Your author is not alone. There are 96 Miata clubs spread across America. The sports car keeps on selling, particularly in spring and summer.

Do you think there is a correlation between warmer temperatures and putting down the ultra-easy top?

The new MX-5 without any Miata branding looks like a sad Miata … a really sad Miata.

Remembering The New Coke Roll-Out Debacle

“Coke’s decided to make their formula sweeter; they’ve decided to mix it with Pepsi.” — Comedian David Letterman on the botched New Coke roll out

Coca-Cola came out with New Coke in 1985 without proper research about consumer reaction, and thus an unnecessary brand riot was born.

Mazda, can we see your quantitative and qualitative analysis, demonstrating that we wanted to bid adieu with the Miata name, and opt for MX-5?

No one asked Almost DailyBrett. 

If Miata owners wanted to drive a Mazda, we would drive a Mazda … let alone a Mazda MX-5.

If Corvette owners wanted to drive a Chevy, they would drive a Chevy.

A Miata is a Miata. A ‘Vette is a ‘Vette.

Simple, real simple. It’s the brand, stupid.

Miata owners love their Miatas. Competitors came out with the Honda S2000, Toyota M2, the BMW Z3 and the Pontiac POS (e.g., Fiero).

No dice on any of them.

Mazda management in Japan needs to understand that Miata parents control the brand.

As Robert Duffer in the Chicago Tribune, Miata owners/enthusiasts “love” the car. There are more than 100 Miata clubs in the United States and Canada combined. We are talking about the ultimate in “L” words.

Why get in the way of our public romance from sea-to-shining sea, across the fruited plain?

Mazda needs to understand the old, time-tested adage:

If something isn’t broken, don’t fix it.

https://www.cnet.com/roadshow/news/mazda-mx5-miata-history/

http://www.chicagotribune.com/autos/chi-why-is-the-mazda-miata-so-beloved-20140905-story.html

https://mossmiata.com/miata-car-clubs

Mazda MX-5 Miata

Selling My 2004 Mazda MX-5 Miata Was Remarkably Difficult, and Also Remarkably Easy

“Poor George. He can’t help it. He was born with a silver foot in his mouth.” — Former Texas Governor Ann Richards (1933-2006)

You’ve probably received a hundred of these ‘feet’ but I want you to have this one from me – a peace offering.” – President-elect George H.W. Bush note, sending a silver foot pin to soon-to-be Texas Governor Ann Richards November, 1988

”I think it was a kind and generous gesture on his part. I was delighted that he saw and enjoyed the humor in the keynote address.” — Ann Richards upon receiving the silver foot pin

How come our politics can’t be practiced with clever satire, even a smile, a wink, and better yet … take it that way?

Ann Richards gave #41 the business in her keynote address to the 1988 Democratic National Convention in Atlanta with a smile on her face, an endearing Texas drawl, and great sense of timing and humor.

Yes, Harry S. Truman once said that if you needed a friend in Washington, D.C. — get a dog. Does that require everyone to be so doggone mean?

Maybe, just maybe, that old dog can still hunt.

See The Other Point Of View

“Do it with all you’ve got. Keep your cool, work like hell, don’t let the meanness that will surface get you down, don’t overreact, see the other guy’s point of view. See his merits but convince people you are the better man — for you are.” — Former President George H.W. Bush advice to his son former President George W. Bush in 1977

“Ellen (Degeneres) and George Bush together makes me have faith in America, again” — Tweet from Matt highlighted on Ellen’s Show

The broadcast image of Ellen Degeneres sitting right next to former President George W. Bush at last Sunday’s Dallas Cowboys vs. Green Bay Packers game went viral, and generated a series of unpleasant comments about how she could occupy the same space with #43.

The CBS Evening News’ headline said that Ellen “defends” her friendship with the former president.

CNN along the same vain noted that Ellen “explains” sitting next to the Republican chief executive.

Almost DailyBrett must rhetorically ask these media elites: Why does someone, anyone have to “defend” or “explain” being nice?

Have we reached a point that being kind to someone, who does not share your political philosophy, is somehow a crime?

People were upset, why is a gay Hollywood liberal sitting next to a conservative Republican president? I am friends with George Bush.” — Ellen Degeneres

Your author is mature enough to remember vividly Ann Richards chiding George H.W. Bush, literally bringing down the house in Atlanta with laughter. Richards was effective, but she was not mean … not even close. The prevailing civil behavior of our politicians at that time was a model for the nation.

The outright hatred and hostility in Washington toward those who do not share a given philosophy has extended to public discourse and nasty behavior from sea-to-shining sea. We are talking about the way each individual sees the world and the direction of the country.

There are some that are even amazed that a Reaganite Republican and a Obamaesque Democrat cannot only inseparably co-exist for seven years, but most of all … love each other. Jeanne even happily joined me for a 2017 visit to the Ronald Reagan Presidential Library in Simi Valley, California.

Almost DailyBrett will speak in an ex-cathedra manner: If a couple cannot love each other because they hold differing … maybe even diametrically opposed … political philosophies, then the relationship is doomed from the start. How about focusing on areas of agreement?

Your author is often chided for romancing a better time, somehow turning back the clock. Guilty as charged. It was better then, why can’t it be better now?

As Ellen stated on Tuesday: “Just because I don’t agree with someone on everything doesn’t mean I’m not friends with them. When I say, ‘Be kind to people,’ I don’t mean only the people who think the way you do. Be kind to everybody.”

Amen, Ellen. Amen.

https://www.cbsnews.com/news/ellen-degeneres-defends-george-w-bush-friendship-cowboys-game-tweets-monologue-2019-10-08/

https://www.cnn.com/2019/10/08/entertainment/ellen-degeneres-george-bush/index.html

 

The beer stand at Oregon’s Moshofsky Center indoor “tailgate” party offered an intriguing choice last Saturday.

One could purchase a 16-ounce Deschutes Brewery Mirror Pond Pale Ale for $10.

Or one could consume two 12-ounce Coors Lights (a.k.a. “The Silver Bullet”) for the same price … $10.

Here’s the question: What is more important … the quality of the beer or the cost of the suds?

Back in college we never blinked about the source of our fermented hops, water and barley, our only considerations were access and cost (e.g., Oly quarts for 55 cents).

Heck, we even tapped keg beer and consumed nothing but foam.

When contemplating this national issue, consider that Oregon is celebrated for its microbrew culture (along with Pinot Noirs and Cannabis).

Almost DailyBrett is a big fan of user friendly Mirror Pond pale ale with its smooth full taste, reasonable amount of malt and barley, and low alcohol.

But would your author … even for a nanosecond consider drinking two Coors Lights (24 ounces) for the same cost of one Mirror Pond (16 ounces)?

The real question: Was yours truly willing to make “love in a canoe” in the name of thrift?

“Life Is Too Short To Drink Cheap Beer”

The Germans are legendary for their beers, namely golden (helles) and dark (dunkles) lagers.

Das Reinheitsgebot or the German Beer Purity Law goes back to München 1487, five years before Columbus set sail for the New World.

Besides setting its protectionist standard for beer (e.g., no Silver Bullets in Deutschland), the Germans also coined the above phrase about life being simply too short to ingest Coors Light or any other Ausländer lager, let alone English ales.

For Almost DailyBrett, is his expected stay on this planet way too short to even consider … let alone drink … Coors Light regardless of price?

Mirror Pond pale ale is the anchor brand for Bend Oregon’s Deschutes Brewery, and favorably rivals Chico California’s Sierra Nevada’s Pale and Ft. Collins, Colorado’s New Belgium’s Fat Tire.

Admittedly, $10 is pricey for a one half-pint when you consider you can buy a “sixer” at your local supermarket for approximately the same price. One should also consider and weigh the ambiance of game day at Moshofsky with several thousand of your most intimate fellow Duck fans.

Isn’t Gemütlichkeit or being warm and fuzzy all over with kindred spirits the same whether one Mirror Pond or two Coors Lights are being carried and consumed?

That question is the essence of the dilemma. How many beers do most people quaff before, during and after a nationally televised football game (e.g., Oregon’s 17-7 win over Cal)? For Almost DailyBrett, the answer is typically two.

Okay, let’s rephrase the question: Two Mirror Ponds for $20 (32-ounces total) or two Silver Bullets for $10 (24-ounces).

Would your author actually Make Love In A Canoe?

Gasp, would yours truly consume two beers that are F…… Close to Water?

Alas, dos Coors Lights were the shameful order of the day in direct violation of the Reinheitsgebot, and everything we hold dear in America.

At least your author was not tempted by PBRs at any price or quantity.

When it comes to a race to the bottom, yours truly will only stoop so low.

https://www.coorslight.com/av?url=https://www.coorslight.com/

Mirror Pond Pale Ale

https://en.wikipedia.org/wiki/Reinheitsgebot

 

“Ours was the first revolution in the history of mankind that truly reversed the course of government, and with three little words: ‘We the People.’”

“We did it. We weren’t just marking time, we made a difference. We made the (shining) city (on the hill) stronger – we made the city freer – and we left her in good hands.  All in all, not bad. Not bad at all.” — President Ronald Reagan Farewell Address, January 11, 1989

President Ronald Reagan was not a first-person singular leader: I, Me, Myself.

Even though he was completing one of the most successful presidencies in American history and was justifiably entitled to take a bow, he still for the most part gravitated toward first-person plural even in his farewell address: We, Us, Our.

These vital pronouns salute the team that makes it happen, the linemen who protect the quarterback, the pit crew changing the tires in less than three-seconds, the people who write the emails, send the letters and form the coalition that makes a politician and a movement successful.

Donald Trump is an über first person singular type of guy, and that is his greatest weakness. He could learn from Heisman Trophy Winner Marcus Mariota, Five-Time Formula 1 World Champion Lewis Hamilton, and most of all from Ronald Reagan.

Almost DailyBrett was privileged to devote two decades of his career, directly serving two first-person plural leaders: Former California Governor George Deukmejian and LSI Logic founder, chairman and chief executive officer Wilf Corrigan.

Did both of these overachievers have healthy opinions of themselves? Of course.

Did they have big egos based upon their proven records of self-made success? Naturally.

One was the most popular governor of California in the modern era; the other was a successful entrepreneur immigrant worth, $432 million.

But when push came to shove, it was about the people around them, the citizens and customers they served, the investors and their shares … we, us and our.

“I Have Returned”

Did you note MacArthur’s first-person singular is his most remembered quote, and his follow-up in first-person plural is forgotten?

Didn’t the collective strength of the U.S. Army and Navy facilitate MacArthur’s return to the Philippines?

MacArthur was later fired by President Harry S. Truman. Surprised?

Will Donald Trump be fired by the American people in 13 months time, despite a robust economy, no new military involvements in the Middle East (or elsewhere) and way too-far-to-the-socialist-left potential opponents? It can happen, but will it?

Under similar circumstances Reagan crushed Walter Mondale in 1984. Reagan won 49 states worth 525 electoral votes, capturing 58.8 percent of the vote. Mondale recorded his home state of Minnesota and DC for a total of 13 electoral votes, 40.6 percent of the vote.

Almost DailyBrett can state with impunity that incumbent presidents have decided advantages heading into re-election years (i.e., Obama, George W., Clinton, Reagan), but not certainty (i.e., Carter, H.W. Bush). Recent presidents with the tailwind of economic prosperity … “It’s the economy, stupid” … all were re-elected.

Your Enemies Will Always Be Your Enemies; Your Friends … ?

Having said that, Trump is his own worst enemy, and that is magnified by his first-person singular devotion on steroids.

Why couldn’t his own campaign quietly conduct opposition research when it comes to Hunter Biden being selected for the board of directors for Ukraine’s natural gas supplier – Burisma Holdings — while his father, Joe Biden, was vice president of the United States? This question is particularly magnified considering Hunter’s well-chronicled repeated problems with cocaine, and zero experience in energy.

For some reason, Trump decides that he … and only he … can conduct this oppo research directly with the leader of Ukraine … and as a result an impeachment proceeding was born. Will he join the ranks of Andrew Johnson and Bill Clinton as impeached presidents, but not convicted in the Senate (if it goes that far)?

The larger question is whether he pulls defeat out of the jaws of victory when his friends (e.g., high propensity Republican fidelity) are still his friends? Will his personal embrace of first-person singular (I, Me, Myself) trigger mistake-after-mistake, and his friends stop being his … friends?

Maybe a little more Reaganesque first-person plural … we, us, our … and some good old fashioned humility would do the trick.

Don’t count on it with this president.

https://www.azquotes.com/quote/551270

https://almostdailybrett.wordpress.com/2018/05/08/the-governor-who-changed-my-life/

https://almostdailybrett.wordpress.com/2014/01/02/farewell-lsi-logic/

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