Category: Second Career


“Official statistics no longer countered this (Ossies) group — who were disproportionately young, clever, female and ambitious — as East Germans.” — The Economist’s “Thirty years after the Wall fell, ” November 2, 2019

“From adversity comes opportunity.” — Former Notre Dame Head Coach Lou Holtz

When the Berlin Wall came tumbling down in 1989, more than 1 million Ossies took advantage of their newfound freedom from Communism, immediately heading to West Germany and for the most part … thriving. More than one-quarter of East Germans aged 18-30 moved to the west, two-thirds of them … women.

They recognized there were two paths to go by, but in the long run, there was still time to change the road they were on … especially young, clever, ambitious females.

For those 16 million-plus souls adversely trapped for 28 years behind the borders of stultifying-oppressive-surveillance state East Germany, there finally was an opportunity to leave, begin a new life and build a lucrative career. Many took this new road to affluent Bavaria, Baden Württemberg, Hamburg … and never looked back.

Is moving to a more promising venue, the catalyst for success and building wealth?

Only one way to find out.

“I’m in Favor of Progress; It’s Change I Don’t Like” — Mark Twain

Ever meet Negative Nancy, Debbie Downer or Gloomy Gus?

Their cups are always half empty. They impress upon you what they can’t do rather then what they can do. Their little rain clouds follow them wherever they go … and in the most cases … they don’t go anywhere.

They settle for status quo mediocrity or worse. And soon it will be late … too late in their lives to make a change for the better.

They will choose neither path, and the road will soon be closed for good.

Almost DailyBrett was born in Johnstown, Pennsylvania. The former steel town is a great place to be … from.

Fortunately your author’s family was afforded the opportunity to move to Southern California. For Almost DailyBrett, Sacramento, CA, Portland, OR, Pleasanton, CA Ellensburg, WA and now Eugene, OR followed.

With each move came a change of scenery, variables, superiors, colleagues, subordinates, issues to confront and problems to solve. There were always vexing adversities and intriguing opportunities, and most of all challenges to overcome.

In their coverage of the 30th anniversary of the Fall of the Berlin Wall earlier this month, most of the newsies focused on the disparity of those who reside and succeed in former West Germany, and those who remain mired in chronic poverty in former East Germany. For many, they could have moved to seek a better life, but for one reason or another … they didn’t.

Yes, there is income disparity even in a model European nation.

The story also needs to reflect the shift away from an agrarian economy, which is largely cosigned to the Stone Age. The following industrial revolution of Johnstown, PA is kaput. The world is now consumer dominated (e.g., 70 percent of the United States economy), digitized and service oriented.

Advantage women … particularly young, clever and ambitious women.

The service oriented consumer economy is right in their sweet spot. Public relations, marketing, advertising, event planning, local government, law, real estate, health care, hospitality … heck, even hardware stores … are dominated by the fairer gender or at a minimum … heading in that direction.

Can men, who once dominated the agrarian and industrial economies with their brute strength, ignorance and testosterone, succeed in this new service economy? Yes for some, but will they en masse? The evidence is not promising.

Not only have women passed men in terms of labor force participation, the same X-curve apply to women vs. men college graduates with a bachelor’s degree or above. And in the vast majority of cases, one must or want to move away from home to go to college. Universities and colleges should be a one-way ticket to independence, not back to mom and/or dad.

Graduates react after being recognized for their degree during the University of Wisconsin-Madison spring commencement ceremony ceremony at Camp Randall Stadium in Madison, Wis., Saturday, May 16, 2015. (Amber Arnold/Wisconsin State Journal via AP)

If professional women were a publicly traded stock compared to an equity for professional men, Almost DailyBrett would not hesitate to invest in the growth potential of the fairer gender. As your author has always noted, stocks are a forward rather than a lagging indicator … women are leading, men are behind and the gap is growing.

The wind is clearly in the sails of professional women, particularly those who are brave and smart enough to recognize there’s still time to change the road they are on.

And when their ship comes in they will be ready to board and set sail.

Alas way too many men will be killing time, playing video games at the airport.

https://www.economist.com/europe/2019/10/31/germans-still-dont-agree-on-what-reunification-meant

https://almostdailybrett.wordpress.com/2019/11/08/the-night-the-wall-came-tumbling-down/

Welcome to America’s cul-de-sac: The Pacific Northwest.

There is no state in the nation’s contiguous states, which is located further away from a steady supply of stud football players, let alone media markets, than Oregon.

For the Oregon Ducks, geography could be an easy excuse. Instead, it is a challenge that must and is being surmounted.

Oregon has chosen to compete in terms of marketing, facilities, swagger and success.

Autzen Stadium is rocking on Saturdays, and yet there are some who cannot pronounce the name of the state correctly particularly those east of the Hudson and in bucolic Bristol, Connecticut. … It’s Or-ee-gun.

As a 30-year season ticket holder, Almost DailyBrett was rooting for the Ducks before it was cool.

Your author earned his bachelor’s degree in broadcasting journalism from USC and his master’s degree in communication from the University of Oregon. There is no game that tugs at the heart strings more than when the Ducks and Trojans come together as will be the case this Saturday at the LA Mausoleum.

The illustration of the GPS disparity (e.g., 858 miles) between Los Angeles, California and Eugene, Oregon cannot be minimized. Oregon is the home to 4.19 million souls. The Los Angeles area has 18.79 commuters.

Geography matters.

USC easily has greater access to more stud athletes within a 40-mile radius of its urban campus than Oregon has in a 400-mile radius of its college town setting. Historically, USC recruits and signs more decorated big men on high school campuses than Oregon.

What? Oregon is a 4.5 point favorite over USC in Los Angeles.

How can that be even remotely possible?

Oregon Chose To Compete

Can’t tell you how many times Oregon was confused in the 1990s with … the Beavers.

You can’t tell the difference between “The Jetsons” and “The Flintstones”?

The working pejorative by the lazy sports media was to simply lump the Ducks and Beavers together as … “The Oregon schools.”

Attempting to stay in the game with USC, UCLA, Stanford and Washington for a quarter or two was an accomplishment. If that was indeed the case, the next obvious question was … why bother?

Athletes in Oregon could not practice their game 24,7, 365 because of the state’s wet climate. The team would never prevail. Oregon would never win the conference crown. The Ducks would never go to the Rose Bowl. They would never play for the “Natty.” A Duck would never win the Heisman Trophy.

Whatever happened to all these modern-day Nostradamus,’ who uttered these ex-cathedra proclamations?

Since Almost DailyBrett first purchased his Oregon season tickets and made his initial donation to The Duck Athletic Fund in 1990, the Ducks have won six conference titles. They have played in Pasadena on New Year’s Day four times, winning two. They have competed in the “Natty” twice. And Oregon deity, Marcus Mariota, won the Heisman.

With each accomplishment, Oregon blew away each recruiting disincentive: Can’t work on your game, never will win, never play in a major bowl, never compete for the national championship, will never be in the conversation for the Heisman … let alone win the trophy.

Oregon Reign

It reigns in Oregon. It reigns big time.

Oregon is the ultimate overachiever, not just in football but men’s and women’s basketball and track and field as well.

What are the components of Oregon’s accomplishments?

Marketing: Oregon is forward-looking. Buy the stock. The school doesn’t concentrate on past tradition, but pivots off immediate success to project forward.  Oregon has identified its target audience (high school sophomore and junior studs) with fun football, cool uniforms, playing in ultra-loud Autzen Stadium on national television. The Ducks are cool, and everyone knows it (including those in Seattle and Corvallis). Maybe their images and likenesses of future Ducks will draw the attention of … Nike?

Facilities:  If you build it, will they come? Almost DailyBrett remembers the alumni tent in the gravel parking lot. That mental image was light years ago. Conservatively, Oregon has invested $15 million for the Moshofsky Center (indoor practice facility), $41 million for the John Jacqua (athletic academic support center), $68 million for the Hatfield-Dowlin Complex (football operations center) and $68 million for the expansion of Autzen Stadium.

Kudos for a huge assist from Oregon’s resident alum swoosh billionaire, Phil Knight.

Swagger: The Golden Era of Oregon football has returned. Former lineman Mario Cristobal has brought Alabama smash-mouth football with speed to the perceived soft Pac-12 conference. Cristobal’s energy is infectious. Every potential recruit coming to Eugene, leaves with photos of himself in Oregon football pads with the Nike logo prominently featured. Once again, Oregon is the hunted, not the hunter.

Success: As John Madden once said: “When you win, nobody can hurt you. When you lose, nobody can help you.” After the school’s best-ever results (46-7) during Chip Kelly’s tenure from 2009 – 2012, and recorded three straight conference titles, four BCS bowl games, Oregon fell back into the Pac. Coaching matters.

Oregon comes to the LA Coliseum this Saturday with the wind in its collective sails (5-0 in the Pac-12). The Ducks respect USC, but don’t fear the Trojans. As evidenced by the Washington and Wazzu games, the contest is expected to be close, real close.

One way or the other, Oregon will be competing for conference title on December 6.

Will our fine-feathered friends have a Rosey future? Expect the Ducks to compete like hell for Pasadena, because they can.

https://almostdailybrett.wordpress.com/2019/01/02/the-conference-of-champions/

https://almostdailybrett.wordpress.com/2012/08/16/rooting-for-oregon-before-it-was-cool/

 

“When are we going to realize in this country that our wealth is work. We are workers. And by selling this idea, ‘Hey man, I’ll teach you how to be rich.’ How is that different than an infomerical?” — Jon Stewart to CNBC’s Mad Money host and former Goldman Sachs hedge fund manager, Jim Cramer

No truer words were ever spoken.

During the course of his 2009  infamous viral dressing down of CNBC’s “Mad Money” Jim Cramer, Comedy Central’s Jon Stewart took direct aim at the notion of get-rich-quick, particularly in times of an economic meltdown.

Some acquaintances of Almost DailyBrett have inquired and even critiqued your author’s daily devotion to CNBC, the repeated clicks on Charles Schwab’s retirement IRA platform, and the checking of the value of the Eugene, Oregon residence on far-less-than-perfect, Zillow.

Yours truly is a dedicated capitalist, devoted to maintaining and growing wealth under the banner of Buy Low Sell High.

Buying low and selling high generates … profits. Yes, profits. Sorry Bernie and Elizabeth.

Some vehemently argue that nothing-is-guaranteed Wall Street is more or less, gambling.

Almost DailyBrett disagrees with this conclusion, but clearly recognizes that gamblers are energized and engaged. No one plays poker and puts their chips on the roulette table and cavalierly accepts the verdict. They play to win the game.

As Herm Edwards said: “You play to win the game. Hello? You play to win the game.”

And more times than naught, gamblers lose. The staggering accumulated wealth and gaudy palaces along the Las Vegas Strip are monuments to the … losers.

Don’t investors want to win too? There are no guarantees on Wall Street. Invested money is placed at risk. Doesn’t that make Wall Street the greatest casino of them all?

Achieving the spread between buying at a lower price and eventually selling at a higher price is more … much more … than simply investing in a 401k or IRA and forgetting about it. ‘Ahh … just let the pension fund chiefs or the mutual fund managers worry about it.’ Don’t worry.

Ladies and gentlemen, we are talking about your nest egg. Growing, caring and nurturing your tomorrow is a business. In effect, it is the ultimate business.

You want to ensure that you live a long and happy life, and that you expire before your money runs out.

The Wall Street crash of 2007-2010 is still fresh for most of us. Ten years later, we are enjoying the fruits of the longest bull market in American history with a record low, full-employment Department of Labor unemployment rate of 3.5 percent.

Time to put up our feet? Hell, no.

Manage Rather Than Be Managed

“Stewart had no special Wall Street knowledge, as he was the first to admit. What he had was a nose for a scam, and an uncanny ability to articulate what the rest of us were feeling.” — New York Times columnist, Joe Nocera

Recognizing that Jon Stewart is a comedian, not a stock market analyst or technician, he is nonetheless still right: “Our wealth is work.”

Part of the task before us is to understand completely a very simple question: How does a company makes money?

Please allow Almost DailyBrett to speak ex-cathedra: If you do not understand how a publicly traded company makes mula (e.g., McDonald’s makes hamburgers and feeds 1 percent of the planet each day), then you are gambling on a stock, not investing.

Remember posing this question to my classes about Bitcoin.

Some students volunteered that Bitcoin is a crypto-currency … whatever that means. “It’s been going up” (and down). Currencies are associated with countries (i.e., greenback, USA; Euro, EU; Pound Sterling, UK). What country backs Bitcoin?

Nada.

Therefore in your author’s portfolio, there is no place for Bitcoin or any other Ponzi Scheme.

Stewart publicly undressed Cramer because the former believed the latter’s network (e.g., CNBC) was not doing enough to protect retail investors, particularly those who were experiencing the daily assault on their portfolios between 2007-2010.

Most of us wish to forget that time, and yet we took the steps to manage our accounts and protect our nest eggs. We chose to manage instead of being managed.

Maintaining and building wealth requires us all to work, to stay alert, and have a healthy batting average when it comes to making our financial decisions.

Stay alert. Stay engaged. Stay the course.

http://www.cc.com/video-clips/iinzrx/the-daily-show-with-jon-stewart-jim-cramer-pt–2

http://money.com/money/3982267/jon-stewart-5-best-money-moments/

https://almostdailybrett.wordpress.com/2019/09/15/how-blue-cross-saved-my-bacon/

“I’ve actually never met anybody who likes their health insurance company.” — Senator Elizabeth Warren (D-Massachusetts)
“And while Bernie (Sanders) wrote the bill, I read the bill. And on page eight — on page eight of the bill, it says that we will no longer have private insurance as we know it. And that means that 149 million Americans will no longer be able to have their current insurance.” — Senator Amy Klobuchar (D-Minnesota)

If your author didn’t have bad luck 15 years ago, he wouldn’t have any luck at all.

In chronological order: there was the diagnosis of prostate cancer in 2004, my first wife died of stomach cancer nine months later, and to top it off … the brutal arrival of incurable (but today manageable) Valley Fever (e.g., fungus) came in 2006.

Fortunately, Almost DailyBrett was always covered by some flavor of Blue Cross … and that is true today.

At the expense of shedding any semblance of modesty your author earned his health insurance, waking before dawn for mind-numbing commutes and waiting hours for evening flights and confronting countless challenges in between.

The rapid fire series of bad medical luck with a new installment every year, each diagnosis had the potential to devastate your author financially … and yet there was thankfully health insurance, private-sector health insurance.

Any public discussion about eliminating my hard-earned Regence Blue Cross, particularly in the onset of my retirement years, is an absolute non-starter for yours truly. Your author will categorically state that he will not entertain even for a nanosecond, voting for any candidate who advocates taking away my Blue Cross.

Aren’t Democrats labeled by detractors as the “give-away” party, never as the “take-away” party?

Aren’t Democrats the “pro-choice” party, rather than the “no-choice” party?

Sorry Bernie and Elizabeth, Almost DailyBrett is one of the estimated 150-to-180 million Americans who would lose his or her private insurance with the onset of the “Medicare For All” elimination of private insurance scheme.

Think of it in terms of Monte Hall’s Let’s Make A Deal: On one stage is tried-and-true Blue Cross health insurance — the one that has served your author and his family since the 1980s — and on the other stage is … the door. What’s behind this scary door?

What we know for sure is that Blue Cross Blue Shield will be out of business. Private insurance will be nationalized. There will be zero “public option.” There will be only one option, the government, the same government that provides us with DMV, the US Postal Service (USPS) and Amtrak.

Sorry, you author does not want federally mandated Amtrak train wreck health care.

Insurance: A Necessary Evil

Even though insurance by its very nature is a negative product (you pay for it, but you really don’t want to use it), Almost DailyBrett actually likes his private sector insurance company, and wants to keep it. Sorry Elizabeth, this author does not concur with your sweeping ex cathedra pronouncement.

Bernie loves to point out that drug and insurance companies generated a cumulative evil profit of $100 billion (e.g., denominator). Question: What is the numerator? How many companies are we talking about?

Keep in mind that each of these publicly traded health companies has a federally mandated fiduciary responsibility to drive the top, and yes … bottom lines. Are we including bio-tech companies, researching cures for cancer, heart disease and other ailments? Are all of these companies actually making money?

The $100 billion number sounds just a little too perfect … to be real.

Bernie and Elizabeth want to give everyone federal health insurance, and only federal health insurance. No issue divides the Democratic Party more than the question of taking away private health insurance from the one-half of the nation, the 150 million-plus who earned and rely upon their private health insurance.

Ladies and gentlemen, we now have a new “Third Rail of Politics,” and Bernie and Elizabeth are shocking the nation with their draconian plan.

https://www.washingtonpost.com/politics/2019/09/13/transcript-third-democratic-debate/

https://almostdailybrett.wordpress.com/2011/10/25/prostate-cancer-a-piece-of-cake-compared-to-valley-fever/

 

Time is money.” — Founding Father Benjamin Franklin

“Time is money. Wasted time means wasted money means trouble.” — Shirley Temple

Very few things in life irritate Almost DailyBrett more than walking into a supermarket with 12 or more check-out lines, and only two are open.

Albertsons is a particularly notorious offender. The supermarket chain is essentially asking consumers to subsidize its cheapness by forcing customers to waste time in long lines.

Your author does not shop at Albertsons or any any other serial personal-time thief.

Some upscale supermarkets (e.g., Market of Choice) have checkers available at every checkout, but the prices are much higher.

Which brings us to the question du jour: What is more important: Your money or your time?

The cop-out initial answer: It all depends.

If one barely has two shekels to rub together, the answer is obvious … you stand in long lines, hopefully getting a better deal for your precious time.

If one has no financial worries with a steady salaried position, packed schedule or even is a billionaire entrepreneur, then time is obviously the choice.

What would happen if you have $100,000 in assets and $100,000 in liabilities (besides losing sleep)?

You are essentially running a precarious personal/family business. Naturally, one would want to grow the assets and decrease the liabilities. Does that mean opting for money over time is the priority? Or does that mean putting time effectively to work over money is the answer?

Everybody loves a deal. Right?

Think of it this way, no one goes on Amazon or eBay looking to pay full freight. Heck no, we want a bargain. We want the best bang for our cherished buck

Does that mean we wait in way-too-long lines to just secure a better deal? How about the pool souls who waited up-to-10 hours outside an Apple store, just to pay more than $1,000 for the Apple iPhone X?

Sometimes the questions comes down to return on investment (ROI). Is the “deal” worth the time? Is the time worth the “deal?” Is the time worth, paying full retail?

Infinite vs. Finite

“Time is more value than money. You can get more money, but you cannot get more time.” — Jim Rohn, author and entrepreneur

Well-run enterprises are constantly figuring out novel ways of saving customer time, reducing internal costs and delivering competitively priced merchandise.

ATMs have been a fixture for banks, conceivably since the Earth cooled.

Some supermarkets have self-checkout lines, allowing consumers with a minimum or no assistance to scan products, bag and pay, thus minimizing time.

Did you check out McDonald’s reaching an all-time high stock price of $221.93 last Friday? The fast-food leader accomplished this feat even as global markets were rattled with US/China trade uncertainty, Hong Kong tensions, and confusing public relations message by the Federal Reserve?

Investors detest FUD … Fear, Uncertainty, Doubt.

McDonald’s daily feeding of 68 million or 1 percent of the earth’s population (e.g., 75 burgers per second) has long been accepted by Wall Street.

What is new is McDonald’s commitment to customer IT, particularly self-ordering kiosks providing greater speed with the same expected Big Mac quality. Sorry Veggies, Almost DailyBrett is an admitted McDonald’s investor and consumer (NYSE:MCD) and has to call em as I see em.

When push comes to shove, what is more vital money or time?

Time cannot buy groceries or love. The legal tender whether it be greenbacks, Euros, Pounds Sterling, Yen, Yuan etc. is a necessity of life. One must possess currency.

If one manages his or her personal and economic affairs correctly, there should always be the ability to make more money during the course of a lifetime. The key as you author is fond of pontificating and bloviating is … Buy Low Sell High. Discretionary revenues should be intelligently put to work.

Money can purchase groceries and many times love, but can it buy time?

That’s the rub. Money conceivably can always grow (Keith Richards makes money when he sleeps … royalties).

Time is finite. There is no arguing the point; one has only so much time. That’s why Almost DailyBrett always hopes that “Time Is On My Side.”

https://founders.archives.gov/documents/Franklin/01-03-02-0130

https://www.businessinsider.com/19-facts-about-mcdonalds-that-will-blow-your-mind-2012-4#mcdonalds-sells-more-than-75-hamburgers-every-second-2

 

 

 

 

 

 

 

… and no one is there to read his posts, do they make any sound …

… and does anyone give a particle of bovine excrement?

Ten years ago today, Almost DailyBrett was digitally born by means of hundreds of keystrokes on an IBM compatible, WordPress and an Internet connection.

Drum roll: A grand total of seven souls (page views and/or unique visitors) ventured to read your author’s blog in the summer month of economic discontent,  July, 2009. The predictable and rhetorical ‘Why Bother?’ question was not far behind.

Your author’s life was changing. He was guided by the immortal words of Robert Plant and Jimmy Page:

“Yes, there are two paths you can go by, but in the long run, there’s still time to change the road you’re on.”  

Was my blog the commencement of my own, “Stairway to Heaven?’

Even though your author’s odometer was already showing mid-life mileage a decade ago, there was still plenty of fuel in the Miata. There was an acute need to move the personal brand to New Frontiers and yes, to decide on a new path and to change the road.

Since that pivotal day 10 years ago — July 21, 2009 — Almost DailyBrett’s 573 posts …

Garnered 520 reader comments …

Generated 162,373 page views …

Enticed 110,421 unique visitors …

Hailed from approximately 170 countries around the world.

It is humbling to contemplate the equivalent of a Michigan “Big House” with each seat occupied, spending some of their precious irretrievable discretionary time reading Almost DailyBrett.

Did some arrogant academic (redundant?) types suggest that Web 2.0 blogging is dead? Yes there are oodles of deceased blogs along the path — they all started with great enthusiasm and better intentions — but thousands of decomposing writers laying by the roadside should not be interpreted as the end of blogging, maybe just the end of the beginning.

Those Troubling Widowers

Looking back on Almost DailyBrett’s nearly 600 posts, there are wide variety of topics and themes, which constitute the Top 10 blogs:

  1. The Trouble With Widowers (This post keeps on giving each day even though it was composed in 2012), 18,990 page views
  2. NASDAQ: WEED (Predicted publicly traded marijuana companies), 14,653
  3. Farewell LSI Logic (What is and what should have never been?), 4,379
  4. The Decision to Pose for Playboy (Bared my opinions), 4,106
  5. Fiduciary Responsibility vs. Corporate Social Responsibility (Not mutually exclusive), 4,023
  6. Magnanimous in Victory, Gracious in Defeat (Easier said than done), 2,423
  7. Smile on the Lips Before a Tear in the Eyes (Joe Biden on horrific family loss), 2,247
  8. One Page Memo: Now More Than Ever (Makes more sense than ever in our digital world), 1,902
  9. Competing Against the Dead (She’s gone, and she is not coming back), 1,628
  10. California’s Rarefied Air Tax (April Fool’s blog; Don’t give Gavin any ideas), 1,050.

Your author would be remiss if he did not point out that his “About” page has drawn 1,071 page views.

Yes, a successful blog can pay dividends in terms of personal branding and the ongoing perception of accomplishment. Writing Almost DailyBrett certainly did not hurt yours truly in securing a tenure-track assistant professorship of public relations at Central Washington University at 59 years young. 

Total Douche-o-Rama

“This person is an idiot … Perfect for Ph.D candidacy.”

“This whole blog is an audition for a commentator position on Fox News.”

“Total Douche-o-Rama.”

These are just some of the nicer comments your author approved for posting on Almost DailyBrett.

After 10 years in the blogging trenches sending out rhetorical salvos and more than a few occasions receiving less-the-pleasant feedback and name calling, here are 10 hard-earned rules for blogging:

  1. No one was put on this planet to read your posts. A blog is the ultimate discretionary read. Someone is spending precious nanoseconds of their finite life to read your blog. Boring and lame does not cut it.
  2. Digital is eternal. The most important public relations is your own personal PR. Never blog when you are upset, sleepy and certainly not when you are intoxicated (Mark Zuckerberg’s character in The Social Network)
  3. Double Check and Double Check Again. The difference between “pubic relations” and “public relations” is one letter. The level of embarrassment is huge. Don’t rely on the Microsoft Spell Check. If the wrong word is spelled correctly, you are still personally wrong
  4. Employ Pull and Push (in that order) to Generate SEO/SEM. Juicy tags and alluring categories are irresistible to the Search Engine Optimization and Search Engine Marketing algorithms. Your blog should always be on page one following a Google search. Social media uploads are essential
  5. Write to Your Strength/Experience. Not everyone shares your interests. Some blogs will do better than others. Follow your passion. Accept that some blogs will barely register a blip on the rhetorical Richter Scale
  6. Be Provocative, Not Notorious. The last thing anyone wants or needs is another partisan rant on social media. Almost DailyBrett has a point of view (e.g., Buy Low Sell High),  but refrains from being another screaming talking head
  7. Avoid Overt Partisanship. In our increasingly tribalized society, your blogs are not going to radically shift public opinion.  Offer new ways to approach an issue. Who knows? You may move the dial just a smidge, and in our polarized world that is and of itself … an accomplishment.
  8. Buy Low Sell High. Offer a proven philosophy. Demonstrate through thoughts and example that economic freedom (albeit not perfect) is still the best way to provide for prosperity and in the end, the pursuit of happiness
  9. Have Thick Skin … to a Point. Don’t blog if you can’t take the heat. Inevitably, someone will not be pleased with your prose. Celebrate responses to a point. You do not need to accept slurs, profanities and name calling
  10. “Opinions Are Like Assholes, Everyone Has One.”  There are times when your personal experience (e.g., press secretary), if you are sure you want to share, maybe can help others. If so, a blog author can be closer to an angel as opposed to an ass ….

And as recommended by University of Oregon Journalism Professor Carol Stabile, write 15 minutes every day. Some days will be better than others. Blogging is a gift of the digital age. The ability to project your thoughts to all continents in mere nanoseconds was inconceivable before 1995. There is a great responsibility that comes with blogging, but an incredible opportunity as well.

Almost DailyBrett note: Even though he went to UCLA and received his B.A. in English (and eventually rose above this baby blue malady), the initial inspiration came from my forever friend and colleague Brian Fuller, editor in chief at ARM. The former editor of EE Times recommended blogging in general and WordPress in particular at a time when his advice made the greatest impact. The success of Almost DailyBrett is in part is attributable to Brian. Buy Low Sell High, my eternal friend!

https://almostdailybrett.wordpress.com/2012/04/15/the-trouble-with-widowers/

https://almostdailybrett.wordpress.com/2014/01/20/nasdaq-weed/

https://almostdailybrett.wordpress.com/2014/01/02/farewell-lsi-logic/

https://almostdailybrett.wordpress.com/2012/01/10/the-decision-to-pose-for-playboy/

https://almostdailybrett.wordpress.com/2011/12/13/fiduciary-responsibility-vs-corporate-social-responsibility/

https://almostdailybrett.wordpress.com/2011/07/17/magnanimous-in-victory-gracious-in-defeat/

https://almostdailybrett.wordpress.com/2012/06/02/smile-on-the-lips-before-a-tear-in-the-eyes/

https://almostdailybrett.wordpress.com/2011/04/20/the-one-page-memo-now-more-than-ever/

https://almostdailybrett.wordpress.com/2011/01/22/competing-against-the-dead/

https://almostdailybrett.wordpress.com/2019/04/01/californias-rarefied-air-tax/

https://www.linkedin.com/in/brianfuller24/

 

 

 

 

”I could say … that I ran a small grocery store on the corner (e.g., State of Arkansas), therefore I extrapolate that into the fact I can run Walmart. That`s not true.” – Ross Perot debating Arkansas Governor Bill Clinton and President George H.W. Bush

Perot labeled Clinton’s 12-year public sector experience as the chief executive of the “Natural State” as “irrelevant.”

The famous 1992 debate exchange reminds Almost DailyBrett of today’s deep-state/elite media practice of automatically and terminally disqualifying anyone aspiring or even holding the presidency – including the present office holder – who does not have public sector experience.

Public sector über alles?

Some have suggested that seven-year South Bend Mayor Peter Buttigieg, 37, is more qualified to run the nation than billionaire entrepreneurs, who build, create breakthrough products, employ thousands and manage global business enterprises.

Let’s see, Mayor Pete’s South Bend has a $368 million city budget, 1,285 employees and 101,168 residents including thousands of Notre Damers who need their garbage picked up and their streets swept.

Okay …

In contrast, the $9.5 billion, The Trump Organization LLC, is the 48th largest privately held company in the world. Trump and his family manage 500 affiliated property development and marketing companies with 22,450 employees operating in 25 countries.

According to the New York Times, Trump’s business has been required to take losses and declare bankruptcy from time to time. Phil Knight in his book, Shoe Dog, recounted how Nike almost went under … nine times.

How’s Trump doing today? How’s Nike doing today?

And then there is Starbucks founder and chairman (political villain) Howard Schultz.

Sorry Howard … you can’t play this (presidential) game either … even though you created and turned Starbucks into the largest coffee roaster in the world. Let’s see … the company reports $24.7 billion in annual revenues, manages than 27,000 stores and hires 277,000 baristas et al. around the globe.

Kathleen Sebelius vs. Jeff Bezos For CIO

All kidding and snickering aside, the political class seemingly would rather hire as its CIO Kathleen Sebelius with her infamous crashing Obamacare website with its pathetic non-working calculator.

Conceivably the alternative would be private sector Amazon with its track record of successfully and accurately processing 1 million digital transactions per hour.

The millionaire Bernie and Elizabeth types rail daily against billionaires (i.e., Trump, Schultz, Knight, Bezos …) and their privately held/publicly traded corporations (i.e., Starbucks, Nike, Amazon), seemingly as the sources of all that is wrong in the world. The Massachusetts senator even talked about breaking up the most successful and useful of these companies.

If digital retail pioneer Amazon was forced to breakup, wouldn’t the company in an aw shucks moment, simply spin-off Amazon Web Services (AWS)? Considering Amazon’s marketing for AWS’ cloud services capability, don’t you suspect Jeff Bezos and company are already thinking about AWS as a separate publicly traded company?

How about the prospect of (NYSE: AWS)? Victory for the government? Victory for investors? Whattyathink Elizabeth?

Wasn’t there a movie actor/union president, who with the exception of a stint in the military, never spent a nanosecond in the public sector and became the governor of the largest state in the union, California?

How did that experiment turn out?

Not only was Ronald Reagan wildly popular in blue state California, he was one of our greatest presidents and the only one to ever hold a union card while serving as the nation’s chief executive.

Which Is More Important: Public or Private?

For Almost DailyBrett, your author served 14 years in the public sector (i.e., California press secretary and Central Washington University assistant professor). The same four-decade career also included 25 years in the private sector (i.e., LSI Logic Corporation, Semiconductor Industry Association, Edelman Public Relations, newspapers).

Which sector was more important in the development of your author’s institutional knowledge base?

Don’t know. Inclined to conclude that both are nice to have, and each is equally important.

http://www.chicagotribune.com/news/ct-xpm-1992-10-20-9204050015-story.html

https://money.cnn.com/2016/12/15/investing/trump-organization-48th-largest-private-company/

https://www.bloomberg.com/research/stocks/private/snapshot.asp?privcapId=344985

http://www.city-data.com/city/South-Bend-Indiana.html

https://www.cnn.com/2019/04/13/politics/bernie-sanders-millionaire-book-sales-tax-returns/index.html

 

 

“This is the greatest generation any society has ever produced.” – Tom Brokaw

“To whom much is given, from him (or her) much is expected.” – Luke 12:48

Every day is a gift.

For my mother Marjorie, April 4, 2019 is day #36,500 … to be exact.

Please feel free to double-check the math: 365 days x 100 years = 36,500.

Even though a critical mass of our extended family celebrated her birthday during spring break (March 23), today marks 100 years since my mom came into the world.

For Almost DailyBrett it’s extremely difficult – if not impossible – to make a third-person singular assessment of the woman who provided the ultimate first-person singular experience: My own birth.

Therefore your author has to acknowledge right here and now: The following epistle is woefully biased, and there is no remedy in sight.

Let’s get to the point: Marjorie M. Brett is without doubt, a superb representative of the “Greatest Generation.”

Her father, Randolph Myers, lived to his 100th birthday and beyond. He was as sharp as a tack at the community celebration of his century birthday in 1989. Ditto for Mumsy. Longevity runs on the Myers side of the family … and follicly challenged dudes too.

She may have slowed a tad here and there, but that didn’t stop California DMV from renewing her driver’s license for another five years.

And what a century it has been. We are now blessed to join her as she embarks on her second 100 years.

An Amazing Century For The Ultimate Go-Getter

Que será, será; Whatever will be, will be; The future’s not ours to see; Que será, será; What will be, will be.”

Sorry Doris Day: Que será, será is NOT my mother’s motto … not even close.

Similar to her father, Marjorie Myers Brett, is a supreme doer and an impressive achiever.

As Prime Minister Margaret Thatcher reportedly said: “Life must have purpose.” My mother’s life has purpose in spades.

It’s simply amazing to ponder what she witnessed, endured and celebrated during her incredible tenure on the earth from 1919 to 2019 … and counting.

Growing up as the daughter of a Western Pennsylvania lawyer, my mother witnessed the Great Depression, World War II, gave birth and raised three Baby Boomers; marveled as man walked on the moon, and now watches her AI vacuum cleaner “Rob” beautify her floors with more technology horsepower than NASA possessed when Neil Armstrong descended to the lunar landscape.

Without doubt, she did not approve of everything that transpired during the past century … she cared too much. Her laser-like focus does not permit nuances. She assesses white from black, good from bad, useful from irrelevant. She calls ’em as she sees ’em. She leaves diplomacy to others.

Her over-achieving worldly father did not have patience for those who wasted time. There was no teenage wasteland with “Pappy.”

The same is true with mother, one of the few liberated women of her time who earned a college degree, who taught classical piano to musicians, and who spoke confident French in the cafes on the Île Saint-Louis. There is no reverse gear with my mom’s transmission, let alone neutral. It’s petal to the metal, all the way.

One can argue that much was given to my mother, but at the same time much more was expected. She responded with an overachieving life, confronting and surmounting every challenge thrown her way to our fast-changing increasingly complex digital world.

Today’s widespread male parasite plague of doing nada, exhibiting zero pride and leaving it to women to take care of them, was not even remotely fathomable for any son of Marjorie M. Brett.

Even though the punitive word “privilege” raises the blood-pressure of your author, my mother provided me with winning biological lottery advantages (much is given), but she also was strict, demanding … yet understanding (much is expected).

It was sink or swim.

Your author would not be the person he is today without the caring, guidance, encouragement and love provided by my mother.

Mumsy will never admit to this statement, but it’s nonetheless true: The world is a better place because of the century-long contributions … both large and small … of one Marjorie M. Brett.

I am not worthy, but eternally thankful.

Love you, mom. Always have. Always will.

 

 

 

 

“Can’t decide whether you are a Democrat or a Republican …”

Bless these two students, who on separate occasions, refreshingly relayed their puzzlement to your author.

Almost DailyBrett does not believe that classrooms should ever be the venue for the indoctrination, let along the formation of young warriors in the fight between noble socialism and evil capitalism.

Gee … maybe … just maybe these students are smart enough to make up their own minds on these issues?

Even though long-time Almost DailyBrett readers and contemporaries know or at least suspect your author’s political predilection, it was rewarding to know at least some of my students weren’t so sure … and that is how it should be for all professors or instructors.

There seems to be a contagious disease among tenure-track or tenured academic types (e.g., professors and instructors) that university students are there to endure for hours on end their personal political pontifications and bloviations.

Is that why students are taking out loans averaging $30,000 each, waiting tables or asking mom and dad to dig deep … real deep … for their college education?

Don’t think so.

Buy Low, Sell High

As Almost DailyBrett fondly looks back to more than five years teaching public relations, integrated marketing, corporate communications and investor relations, one particular moment always brings back tears to the eyes.

More than 30 of my Central Washington University PR students chanted in unison … “Buy Low, Sell High!” … at my retirement party.

Upon receiving the Central Washington University Department of Communication Faculty Spotlight Award, they gathered around me for a group picture. Your author will always remember this moment.

Isn’t Buy Low and Sell High the essence of capitalism, particularly publicly traded corporate capitalism?

The answer is “yes.” Keep in mind that buying low and selling high is easier said than done. More importantly this phrase is the backbone to the practice of fiduciary responsibility on behalf of the 54 percent of Americans investing in stocks and stock-based mutual funds.

America’s investor class — planning for retirements, funding higher education for their children, opening up a new businesses — require accurate and complete communication about a company’s business plan, financials and simply … how does a corporation make money.

The highest expected communications professional compensation levels … usually in six figures … are directed to students adept at financial communications, who are studying at today’s schools of journalism and mass communication.

Almost DailyBrett believes wholeheartedly the purpose of universities/colleges is to prepare students to attain and sustain salaried professional positions with full benefits … and maybe even employee stock purchase plans (ESPP) and/or stock options.

Universities and colleges should be professional schools, providing students with lifelong learning skills and tools to succeed in our increasingly complex digital world … including beating artificial intelligence (AI).

If students wish to Occupy Wall Street that should be their choice, not their command.

By the way, how did that movement work out?

Students should always be fully aware of the imperfections of Capitalism. For example, watching The Smartest Men In The Room (Fortune’s Bethany McLean’s tome on the Enron bankruptcy) was required for each of your author’s Corporate Communications/Investor Relations classes.

In addition to the aforementioned Fiduciary Responsibility, a publicly traded company needs to complement this requirement with Corporate Social Responsibility (CSR). Besides doing well, a company should be mindful of doing good … including giving back to communities, protecting the environment … that make success, possible.

Certainly, students can be taught to live in tents, recite cumbersome theory or rail at the world back in their own bedrooms at mom and dad’s house.

They also can learn how to decipher an income statement, a balance sheet, a cash-flow statement and to understand the significance and formulas associated with market capitalization, earnings per share (EPS), and price/earnings (P/E) ratios and related multiples.

Looking back at your author’s professorship, there is no doubt about political disposition. There was also a comprehension that students are to be prepared for the professional world, and many of these graduates have done well, real well.

And if a couple of students or more, can’t tell whether Almost DailyBrett or any other professor/instructor, drifts left or right that’s the way … it should be.

 

 

 

 “San Francisco has many charms, but it is not particularly salubrious. People regularly encountering used drug needles, human excrement and sidewalks full of homeless people when they arrive home late at night at their $4,000-a-month one-bedroom flat in San Francisco sometimes think they might just prefer it elsewhere.” The Economist cover story, “Peak Valley, Why startups are going elsewhere.”  

A median-priced home in the SF Bay Area, including the Silicon Valley, costs $940,000. Where can one find this mid-range beauty?

Scenic Milpitas? Bucolic Sunnyvale? Hip Hayward? Utopia in Union City?

HUD considers a family income of $120,000 in San Francisco to be “low income.” Six figures is “low income”?

The traffic in the Bay Area, let alone Los Angeles, is beyond mind-numbing.

If you like taxes, California is your redistribution nirvana: Income, sales, corporate, property, gas, tobacco, liquor, special assessments, fees, surtaxes, bridge tolls … If it tastes good, it’s taxed.

The Bay Area Council quantitatively revealed that 46 percent of regional respondents want to move elsewhere compared to one-in-three just two years ago.

And where do many consider moving? Portland, Eugene, Bend, Lake Oswego, Ashland … all in Oregon.

The desire of Californians to adopt and embrace Oregon’s superior quality of life at saner prices (e.g., zero sales tax) is not new. What is notable is the disappearance of the term, “Californicators” from the vocabulary of Oregonians.

Are Californicators going extinct?

What happened to this threatened species, which at one time was feared and loathed by Oregonians?

Driving Housing Prices; Compounding Traffic; Polluting Campgrounds

“I urge them to come and come many, many times to enjoy the beauty of Oregon. But I also ask them, for heaven’s sake, don’t move here to live.” – Former Oregon Governor Tom McCall

When the author of Almost DailyBrett first moved to Portland, Oregon in 1990, it was a good idea to remove the California plates from a vehicle as quickly (e.g., two nanoseconds) as possible.

As a former “Californicator,” your author was immediately responsible for all the sins that ailed Oregon. The state’s timber industry was heading in the wrong direction and the national recession hit Oregon hard.

Let’s face it, Oregonians exhibited a pronounced inferiority complex vis-à-vis California with its glorious weather, Silicon Valley entrepreneurs, Hollywood entertainers and yummy wineries in Napa and Sonoma Counties.

What Oregonians didn’t seem to appreciate was that times were-a-changing. California was becoming more image than reality. The estimated 9 million more souls (about the size of Michigan), who were projected to move to the Golden State by 2010, actually established residence … and then some.

Californians started commuting longer distances as traffic intensified and as taxes and tempers rose. California is more than Los Gatos, Los Altos, San Francisco, Tiburon, Malibu and La Jolla. The state is also home to hopelessness in Central Valley foreclosure communities including Stockton, Modesto, Fresno, and Bakersfield.

California used to be divided by north (e.g., San Francisco) vs. south (LaLaLand). Today, it is west (e.g., Palo Alto) vs. east (e.g., Visalia).

Doesn’t It Rain in Oregon?

Sure does and Oregonian loved exploiting the rain, dampness and gloom for their own purposes.

And then all the inferiority stopped cold, replaced by a smugness, even a sense that Oregon is superior to California.

Portland as evidenced by Portlandia became the place in which the Dream of the 90s survived.

JASON: “Remember when people were content to be unambitious? Sleep to eleven? Just hangout with their friends? You’d have no occupations whatsoever. Maybe you work a couple of hours a week at a coffee shop?”

MELANIE: “Right. I thought that died out a long time ago.”

JASON: “Not in Portland. Portland is a city where young people go to retire.”

Oregon became synonymous with the Nike Swoosh. The Ducks played twice for the national title, and won their last two Rose Bowls with Marcus Mariota accepting the Heisman Trophy.

Oregon’s Willamette Valley quickly became recognized as the home of some of the best Pinot Gris’ and Pinot Noirs in the world.

The state’s microbrews are literally second to none including: Widmer Hefeweizen (Portland), Deschutes Mirror Bond Pale Ale (Bend), Ninkasi Total Domination IPA (Eugene), Full Sail Amber Ale (Hood River).

The state diversified away from timber to become a leader in high technology, cancer research, and a whole host of service oriented businesses.

The departure of the figurative Californicators from the local nomenclature is both a reflection of the decline of California, but more importantly the growing coolness of Oregon.

https://www.opb.org/artsandlife/article/former-governor-tom-mccall-message-visitors/

https://www.economist.com/briefing/2018/09/01/silicon-valley-is-changing-and-its-lead-over-other-tech-hubs-narrowing

https://almostdailybrett.wordpress.com/2014/07/29/the-death-of-californication/

https://genius.com/Carrie-brownstein-and-fred-armisen-dream-of-the-90s-lyrics

https://simple.wikipedia.org/wiki/List_of_U.S._states_by_population

 

 

 

 

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