Tag Archive: Carol Stabile


… and no one is there to read his posts, do they make any sound …

… and does anyone give a particle of bovine excrement?

Ten years ago today, Almost DailyBrett was digitally born by means of hundreds of keystrokes on an IBM compatible, WordPress and an Internet connection.

Drum roll: A grand total of seven souls (page views and/or unique visitors) ventured to read your author’s blog in the summer month of economic discontent,  July, 2009. The predictable and rhetorical ‘Why Bother?’ question was not far behind.

Your author’s life was changing. He was guided by the immortal words of Robert Plant and Jimmy Page:

“Yes, there are two paths you can go by, but in the long run, there’s still time to change the road you’re on.”  

Was my blog the commencement of my own, “Stairway to Heaven?’

Even though your author’s odometer was already showing mid-life mileage a decade ago, there was still plenty of fuel in the Miata. There was an acute need to move the personal brand to New Frontiers and yes, to decide on a new path and to change the road.

Since that pivotal day 10 years ago — July 21, 2009 — Almost DailyBrett’s 573 posts …

Garnered 520 reader comments …

Generated 162,373 page views …

Enticed 110,421 unique visitors …

Hailed from approximately 170 countries around the world.

It is humbling to contemplate the equivalent of a Michigan “Big House” with each seat occupied, spending some of their precious irretrievable discretionary time reading Almost DailyBrett.

Did some arrogant academic (redundant?) types suggest that Web 2.0 blogging is dead? Yes there are oodles of deceased blogs along the path — they all started with great enthusiasm and better intentions — but thousands of decomposing writers laying by the roadside should not be interpreted as the end of blogging, maybe just the end of the beginning.

Those Troubling Widowers

Looking back on Almost DailyBrett’s nearly 600 posts, there are wide variety of topics and themes, which constitute the Top 10 blogs:

  1. The Trouble With Widowers (This post keeps on giving each day even though it was composed in 2012), 18,990 page views
  2. NASDAQ: WEED (Predicted publicly traded marijuana companies), 14,653
  3. Farewell LSI Logic (What is and what should have never been?), 4,379
  4. The Decision to Pose for Playboy (Bared my opinions), 4,106
  5. Fiduciary Responsibility vs. Corporate Social Responsibility (Not mutually exclusive), 4,023
  6. Magnanimous in Victory, Gracious in Defeat (Easier said than done), 2,423
  7. Smile on the Lips Before a Tear in the Eyes (Joe Biden on horrific family loss), 2,247
  8. One Page Memo: Now More Than Ever (Makes more sense than ever in our digital world), 1,902
  9. Competing Against the Dead (She’s gone, and she is not coming back), 1,628
  10. California’s Rarefied Air Tax (April Fool’s blog; Don’t give Gavin any ideas), 1,050.

Your author would be remiss if he did not point out that his “About” page has drawn 1,071 page views.

Yes, a successful blog can pay dividends in terms of personal branding and the ongoing perception of accomplishment. Writing Almost DailyBrett certainly did not hurt yours truly in securing a tenure-track assistant professorship of public relations at Central Washington University at 59 years young. 

Total Douche-o-Rama

“This person is an idiot … Perfect for Ph.D candidacy.”

“This whole blog is an audition for a commentator position on Fox News.”

“Total Douche-o-Rama.”

These are just some of the nicer comments your author approved for posting on Almost DailyBrett.

After 10 years in the blogging trenches sending out rhetorical salvos and more than a few occasions receiving less-the-pleasant feedback and name calling, here are 10 hard-earned rules for blogging:

  1. No one was put on this planet to read your posts. A blog is the ultimate discretionary read. Someone is spending precious nanoseconds of their finite life to read your blog. Boring and lame does not cut it.
  2. Digital is eternal. The most important public relations is your own personal PR. Never blog when you are upset, sleepy and certainly not when you are intoxicated (Mark Zuckerberg’s character in The Social Network)
  3. Double Check and Double Check Again. The difference between “pubic relations” and “public relations” is one letter. The level of embarrassment is huge. Don’t rely on the Microsoft Spell Check. If the wrong word is spelled correctly, you are still personally wrong
  4. Employ Pull and Push (in that order) to Generate SEO/SEM. Juicy tags and alluring categories are irresistible to the Search Engine Optimization and Search Engine Marketing algorithms. Your blog should always be on page one following a Google search. Social media uploads are essential
  5. Write to Your Strength/Experience. Not everyone shares your interests. Some blogs will do better than others. Follow your passion. Accept that some blogs will barely register a blip on the rhetorical Richter Scale
  6. Be Provocative, Not Notorious. The last thing anyone wants or needs is another partisan rant on social media. Almost DailyBrett has a point of view (e.g., Buy Low Sell High),  but refrains from being another screaming talking head
  7. Avoid Overt Partisanship. In our increasingly tribalized society, your blogs are not going to radically shift public opinion.  Offer new ways to approach an issue. Who knows? You may move the dial just a smidge, and in our polarized world that is and of itself … an accomplishment.
  8. Buy Low Sell High. Offer a proven philosophy. Demonstrate through thoughts and example that economic freedom (albeit not perfect) is still the best way to provide for prosperity and in the end, the pursuit of happiness
  9. Have Thick Skin … to a Point. Don’t blog if you can’t take the heat. Inevitably, someone will not be pleased with your prose. Celebrate responses to a point. You do not need to accept slurs, profanities and name calling
  10. “Opinions Are Like Assholes, Everyone Has One.”  There are times when your personal experience (e.g., press secretary), if you are sure you want to share, maybe can help others. If so, a blog author can be closer to an angel as opposed to an ass ….

And as recommended by University of Oregon Journalism Professor Carol Stabile, write 15 minutes every day. Some days will be better than others. Blogging is a gift of the digital age. The ability to project your thoughts to all continents in mere nanoseconds was inconceivable before 1995. There is a great responsibility that comes with blogging, but an incredible opportunity as well.

Almost DailyBrett note: Even though he went to UCLA and received his B.A. in English (and eventually rose above this baby blue malady), the initial inspiration came from my forever friend and colleague Brian Fuller, editor in chief at ARM. The former editor of EE Times recommended blogging in general and WordPress in particular at a time when his advice made the greatest impact. The success of Almost DailyBrett is in part is attributable to Brian. Buy Low Sell High, my eternal friend!

https://almostdailybrett.wordpress.com/2012/04/15/the-trouble-with-widowers/

https://almostdailybrett.wordpress.com/2014/01/20/nasdaq-weed/

https://almostdailybrett.wordpress.com/2014/01/02/farewell-lsi-logic/

https://almostdailybrett.wordpress.com/2012/01/10/the-decision-to-pose-for-playboy/

https://almostdailybrett.wordpress.com/2011/12/13/fiduciary-responsibility-vs-corporate-social-responsibility/

https://almostdailybrett.wordpress.com/2011/07/17/magnanimous-in-victory-gracious-in-defeat/

https://almostdailybrett.wordpress.com/2012/06/02/smile-on-the-lips-before-a-tear-in-the-eyes/

https://almostdailybrett.wordpress.com/2011/04/20/the-one-page-memo-now-more-than-ever/

https://almostdailybrett.wordpress.com/2011/01/22/competing-against-the-dead/

https://almostdailybrett.wordpress.com/2019/04/01/californias-rarefied-air-tax/

https://www.linkedin.com/in/brianfuller24/

 

 

 

 

“For some ten years I have kept a journal more or less regularly as a vehicle for adjusting my own perspective. I’ve found it a convenient way of stepping back occasionally to see what forms and shades my sometimes hectic activities were leaving on the canvas of my life.” – Former New York Governor Mario Cuomo (1932-2015)cuomo

Seems so simple, and for more than just a few … terrifying.

Just write every day for 15 minutes a day, every day.

That was the advice to post-graduate students by University of Oregon School of Journalism and Communication, Department of Women’s and Gender Studies, Professor Carol Stabile.

Good advice from my former across the cul-de-sac neighbor.stabile

Sorry to say, we are not talking about cumulative texting every day for four hours or more … With all due respect from the author of Almost DailyBrett that is not writing. LOL, SOL, BTW, BRB, JK, FOMO and the timeless WTF do not and will never constitute written expression or even coming close to contributing to the canvas of life.

Instead, we are discussing the practice of actually sitting down each and every day and writing for 15 minutes or longer.

Why would we want to do that? How about to improve our writing and thinking abilities?

Here’s the key question: What should you write about?

If you are asking that particular question, it may point to another issue: You may not be reading enough.

Yes in order to write; you need to read and read and read …

Canvas of Life

“An astrologist sent me a horoscope that said I was going to die on election day. I don’t know if she meant literally or figuratively. Just in case she means it literally, I think I’ll vote early.” – Cuomo diary on 1982 general election eve

Cuomo’s diaries of his difficult 1982 Democratic primary against NYC mayor Edward Koch and general election campaign for the governorship of New York were a hit in the mid-1980s.

Considering that my boss (e.g., Governor George Deukmejian) went through a similar process in the same year, just from the other side of the aisle, and across the country in California drew me to Cuomo’s diaries.

Cuomo wrote in the pre-dawn hours before heading out for a full-and-frantic day of politicking. Guess there are some not requiring the standard eight-hours of sleep that mumsy recommended.

The former New York governor used the old-fashioned pen and journal for his diaries, reflecting the historical fact the IBM PC had just been invented. Today, we will most likely opt for a lap top or tablet to write … even though pen and paper still works in this digital age. Heck Moses used his own tablets thousands of years ago.

There is so much happening in the world to write about, more good than bad. Yep, your author has been accused of being a Pollyanna.unicorn

The Economist just this week wrote about “Unicorns.” Yep, those highly capitalized and inventive, privately held companies with valuations exceeding $1 billion that are in no hurry to take their shares public … Uber, Airbnb, SpaceX, Pinterest, Dropbox, Snapchat …

Some lament the gyrations of Wall Street; sometimes the market is overbought and sometimes it is oversold … the choppy trend line is upward to the right.

Almost DailyBrett wrote about the Silly Season of politics, essentially recommending not getting one’s knickers in a twist about the bloviations of Donald Trump or Bernie Sanders. Believe it or not, the political process has a way of moderating itself.

Summer is upon us (at least in the Northern Hemisphere) and it is a magical time of Urlaub that wundervolle Zeit for vacationing, exploring and sampling yummy wines and refreshing microbrews. Ahh … Gemütlichkeit … Le Dolce Vida.

Soon the days will grow shorter, the air will become cooler and the leaves will start to change colors, it will be that magical time: college football season. There is something about the pageantry of the fall spectacle that serves as a rebirth and pleasant thoughts of another New Year’s Day In Pasadena.

Please excuse my bout of positive vibrations. Yes Almost DailyBrett recognizes there is and will always be the cup half-empty portion of the world. This blog is indeed pragmatic and recognizes it is much more difficult to be always positive, than the latter.

Go away Gloomy Gus and Negative Nancy.

The point is this: The Canvas of Life has so much to read about and more importantly to write about.

Sit down for your 15 minutes and write to your heart’s content. And if you are brave enough, publish your journal. The digital ones-and-zeroes of binary code will enable your self-publishing.

It only takes 15 minutes each day, every day.

http://wgs.uoregon.edu/profile/cstabile/

https://cstabile.wordpress.com/

http://www.cnn.com/2015/01/01/us/mario-cuomo-dies-new-york-governor/

http://www.nytimes.com/2015/01/02/nyregion/mario-cuomo-new-york-governor-and-liberal-beacon-dies-at-82.html?_r=0

http://www.economist.com/news/leaders/21659745-silicon-valley-should-be-celebrated-its-insularity-risks-backlash-empire-geeks

https://almostdailybrett.wordpress.com/2015/07/12/the-silly-season/

 

 

 

 

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