Tag Archive: O.J. Simpson


Whatever happened to Mr. Magnum, P.I.?

Whatever happened to“The Fonz?”

Almost DailyBrett doesn’t remember learning about predatory reverse mortgages on “Happy Days.”

Using celebrities in advertisements has been de rigueur since the Earth cooled.

Some of us remember O.J. slicing and dicing his way through airports on behalf of Hertz.

There is element of sadness when you learn that once-well-known and admired actors and entertainers are now lending what is left of their reputation and fame to extol … reverse mortgages to susceptible elderly people with life-preserver nest eggs.

Usually the “Has it come to this?” questions apply to one-time headliners (i.e., REO Speedwagon, Grand Funk Railroad, Moody Blues, ZZ Top) being reduced to playing desert casinos or county fairs.

Guess, they can get out there and play “Sharp Dressed Man” just one more time.

From Magnum, P.I. to AAG

“I’ve done my homework. And I know how dedicated AAG is to helping retirees in a caring, ethical way. I trust them. I think you can too.” – Selleck reading the teleprompter during American Advisors Group’s (AAG) two-minute spot

“These companies (AAG, $400,000 fine, Reverse Mortgage Solutions, $325,000 fine, Aegean Financial $65,000 fine) tricked consumers into believing they could not lose their homes with a reverse mortgage. All mortgage brokers and lenders need to abide by federal advertising disclosure requirements in promoting their products.” — Consumer Financial Protection Bureau (CFPB) Director Richard Cordray.

Hey Tom, did your “homework” include the 2016 $400,000 fine by the Consumer Financial Protection Bureau (CFPB) against caring and ethical, AAG?

According to the bureau, AAG “tricked” seniors into thinking they could never default on a reverse mortgage loan. The truth is seniors still must pay their property taxes, hold insurance on the property and maintain their residences. These loans are NOT zero brainers.

Do you still “trust” AAG, Tom? AAG has been fined for “tricking” seniors, and the ads — starring little ole you — are still running.

Do you care?

Almost DailyBrett has natural admiration/affinity for Selleck based upon the fact he is obviously talented, served as a Navy Seal, and went to the University of Southern California … May The Horse Be With You.

This blog post is one of sadness. Everyone has to make a living. We trade upon what we do well and in many cases, who knows us. We also have a precious personal reputation to safeguard and protect.

Once your good name is gone, it’s gone. And that’s the issue here.

As a public relations counselor, your author would have asked Tom Selleck:

‘Has it come to this, Tom?’ Really, Tom?

‘Is there no better way at this point in your successful career to make a buck? Does the indisputable fact that AAG was fined $400,000 for deceptive advertising mean anything to you? Do you really want to associate your good name with shameless false advertising?’

“Fonzie,” What Happened?

Henry Winkler, you were television’s answer to James Dean.

There you were, Mr. Ultra-Cool in your black bomber jacket and white t-shirt on Happy Days.

And here you are today in a standard light-blue colored shirt, a few belt sizes larger, pitching reverse mortgages for One Reverse Mortgage.

Seems like you and Tom Selleck caught the same dollar-driven disease.

Guess, coolness doesn’t matter anymore.

For the record, One Reverse Mortgage has not been fined by the CFPB. Does that really matter when it comes to Winkler’s image and reputation? Personal brands are indeed valuable.

Almost DailyBrett, who likewise is putting a few miles on the odometer (there is still plenty of gas in the tank) was shocked when he first saw Winkler in these reverse mortgage commercials. Getting old is a bummer.

This blog is already on the record about time shares, annuities and reverse mortgages. Each is a multi-billion business. The winners without a doubt  in each and every case are the salesmen/saleswomen, and most of all … the pitchmen to vulnerable seniors (e.g., Selleck and Winkler).

Reverse mortgage advertising star, former Senator Fred Thompson, couldn’t line his casket with his AAG money.

Messrs. Selleck and Winkler, you won’t be able to take your earnings to the after life either.

When your respective days are done, future generations will be left to ponder about your diminished reputations, if they think about you at all.

https://www.youtube.com/watch?v=wvAui0vUT88

https://www.youtube.com/watch?v=E1eIIQ6s_u0

https://www.youtube.com/watch?v=vhhGparW6KQ

https://www.nytimes.com/2016/12/09/your-money/reverse-mortgage-lenders-fined-for-ads-that-tricked-older-borrowers.html

https://www.consumerfinance.gov/about-us/newsroom/cfpb-takes-action-against-reverse-mortgage-companies-deceptive-advertising/

https://www.nytimes.com/2017/06/23/business/would-you-trust-tom-selleck-with-your-life-savings.html

https://www.nytimes.com/2016/12/09/your-money/reverse-mortgage-lenders-fined-for-ads-that-tricked-older-borrowers.html

https://almostdailybrett.wordpress.com/2017/05/16/hasta-la-vista-to-timeshares-annuities-and-reverse-mortgages/

https://en.wikipedia.org/wiki/Tom_Selleck

https://en.wikipedia.org/wiki/Henry_Winkler

 

 

 

Advertisements

“The president of the United States tweeting negative things about your brand (e.g., ESPN) in an environment where you’re already at risk and you’re already on a downward trend, it’s just not what you want to see happening.” – Stephen Beck, cable TV consultant

“ESPN is about sports … not a political organization.” – ESPN President John Skipper

ESPN proclaims itself as “The Worldwide Leader in Sports.”

If that is true then why are so many labeling the troubled network: MSESPN?

Why is an ESPN anchor (e.g., Jamele Hill) taking to Twitter to call the president of the United States as a “White Supremacist” and a “Bigot”? Sounds like politics, not sports.

With the likes of Stephen Colbert, Rachel Maddow and Bill Maher filling up TV screens at other networks, does the avid sports fan tune into ESPN for affirmational political commentary?

Do you think more than a few of ESPN’s remaining viewers may not necessarily agree? More to the point, don’t they just want to watch their game of choice, and check out the highlights on “Sports Center”?

Predictably, Trump replied via his own customary tweet, reminding the world that ESPN is losing subscribers in a fast-and-furious way (e.g., 100 million in 2011 to 87 million now).

Time to sell the stock, Disney shares in particular?

Almost DailyBrett needs to ask a basic question: Why is the so-called “Worldwide Leader in Sports” becoming embroiled in politics when the nation is the most divided since the days of the Civil War?

Does the Bristol, Ct., network appreciate that contrary opinions may actually exist west of the Hudson? See 2016 Electoral College map for details.

Some have questioned why the network presented the Arthur Ashe Award to Caitlyn Jenner, provided sympathetic coverage of Colin Kaepernick not standing for the national anthem, moved Asian announcer Robert Lee out of the broadcast booth, fired conservative two-time World Series winner Curt Schilling, while not terminating Jamele Hill for her presidential broadsides?.

This commentary is not to suggest that ESPN should not cover provocative sports issues (e.g., O.J. Simpson parole hearing), but one cannot fathom the arbitrary direct shots by a sports network anchor at the commander-in-chief.

Analysts have stated that ESPN’s well-documented troubles are a product of market factors including widespread chord-cutting and the growing acceptance of streaming video. Okay. Then why potentially exacerbate the loss of 13 million viewers by angering millions of viewers, who may just happen to be conservative?

There is a reason why Fox News is the consistent ratings leader in cable news, easily beating MSNBC and CNN in the Nielsen Ratings. Why tick off huge swaths of the public?

“Ballmer and Butthead”

Almost DailyBrett earlier questioned Sun Microsystems founder and chief Scott McNealy’s obsession with Microsoft, who he saw as technology’s evil empire.

Thinking he was so friggin’ clever, McNealy drew laughter when he labeled Microsoft’s Steve Ballmer and Bill Gates as “Ballmer and Butthead.”

He also raised eyebrows for making these brash comments while his failing company harbored a $3 per share price. Alas after 28 years, Sun Microsystems went into oblivion having been absorbed by Oracle in 2010.

The connection with ESPN is that a company needs to appreciate its raison d’ etre. What are a corporation’s bread and butter? What is a firm’s brand? What are the meanings of the logo, signage, colors, fonts and style?

Southwest Airlines is “The Low-Fare Airline”; Nike is “Just Do It”; Apple is mainly the iPhone as reaffirmed last week. Sun Microsystems was Java script and servers, but the brand sadly degenerated into becoming synonymous with McNealy’s sophomoric punch lines.

ESPN is the “Worldwide Leader in Sports.” Does it want to be the worldwide leader in left-of-center sports commentary? If so, the network will become a niche player instead of the market-share leader in sports programming.

The adults at Fox Sports will then take over that leadership position, leaving MSESPN to cater to its chosen core of left-of-center “sports” fans.

http://money.cnn.com/2017/09/15/media/trump-espn/

http://www.cnn.com/2017/09/15/politics/jemele-hill-espn/

http://www.politico.com/story/2017/09/15/trump-kicks-espn-where-it-hurts-242785

http://www.complex.com/pop-culture/2013/09/tech-ceos-talking-shit-about-their-rivals/mcnealy-shots-on-gates-and-ballmer

https://www.recode.net/2016/5/4/11634208/scott-mcnealy-is-stepping-down-from-the-ceo-job-you-didnt-know-he-had

https://almostdailybrett.wordpress.com/2011/08/12/%E2%80%9Cballmer-and-butthead%E2%80%9D/

http://insider.foxnews.com/2017/09/12/espn-jemele-hill-calls-donald-trump-white-supremacist-kid-rock-pandering-racists

 

 

 

Edward Snowden

Dear Edward:

Something tells me the Sheremetyevo Airport Transit Zone room service menu is getting old.

How many different ways can one prepare bowls of borscht and/or cucumber sandwiches?

Think of it this way, a prison cell with room service and a view of the parking lot with birch trees is still a prison cell without the iron bars. There is a bar in the hotel lobby with plenty of Stoli, but are you allowed to go there?

For the record, it has been 18 days since your arrival in Russia and counting…and counting…and counting…

Pretty soon, you will forget what day of the week it is. You may satisfy yourself by sending out media statements from the WikiLeaks folks, but soon you will have nothing new to say and the media will cover the Trayvon Martin/George Zimmerman trial instead.

One Latin America government after another (e.g., Nicaragua, Venezuela, Bolivia) has extended a welcome to you, but how will you get there? Will Scotty “beam” you up? You can imagine the tropical drinks with umbrellas and the wind-swept beaches (okay not in Bolivia), but you are still stuck Back in the USSR.

Napoleon and Hitler were stranded in Russia as well with winter approaching. It’s amazing how history repeats itself…not that I am comparing you with Bonaparte or der Führer. Maybe you can visit the Stalingrad Museum? Strike that, your passport is not valid.

Bummer.

Another bowl of borscht?

To some in America, you are a whistle-blower and a hero including a collection of voices who together make for very strange bedfellows indeed (e.g., Michael Moore, Glenn Beck, Oliver Stone, Michael Savage).

Maybe one or all of them or the WikiLeaks gang can shell out a few shekels to arrange for a private jet to transport you to a socialist paradise? The sponsoring country could issue you a passport, once you renounce your U.S. citizenship of course. Are you willing to take this step with the knowledge you will never see your native North Carolina or adopted State of Hawaii ever again?

Fidel Castro and his brother, Raul, conceivably could welcome you to their island gulag with palm trees, but is that where you want to spend the rest of your life? Keep in mind; you are only 30 years young. Venezuela may be more inviting, but what happens if there is a government coup d’ ‘etat and the new management honors an extradition agreement with the United States? Ditto for fun-in-the-desert Bolivia?

You may end up Back in the USSA anyway.

Maybe you should think out of the proverbial box, and follow in the footsteps of Martha Stewart?

What if you accept Vice President Joe Biden’s offer of a one-way, fully escorted trip home?

Okay you don’t want to go to prison, but aren’t you effectively eating prison food right now? And how long is Putin going to allow you to stay in Russia anyway?

moscow

Do you think that you couldn’t receive a fair trial back the states? Didn’t O.J. receive a fair trial? Maybe we could fit you with a bloody glove, forcing the jury to acquit? Or maybe not.

One thing I can guarantee you, there will be lawyers galore clamoring to represent you before the glare of the television lights. Greta is always in need of a new trial to micro-analyze. You will set in a motion a nationwide debate about what is the proper amount of government surveillance in this era of global terrorism.

If you head off to Bolivia never to be heard from, let alone ever seeing your homeland again, what have you accomplished? Aldrich Ames is serving out his life in prison. No one cares about him. Who will care about you in Venezuela? Isn’t publicity and attention what you ultimately crave?

Reportedly, you are facing up to 30-years in the slam. Do you really think that is going to be the outcome? Maybe you can strike a deal, preserving your rights to your autobiography and upcoming made-for-television movie?

And just as one Clinton in the White House pardoned the dearly departed tax-evader-rogue-trader Marc Rich, maybe a future Clinton in the White House could pardon you too?

Anything is possible. Come home Edward to the land of hot dogs, college football and apple pie…before you are forced to endure yet another cucumber sandwich.

P.S. You may want to contemplate saying you are sorry for your actions instead of being self-righteous. Americans are a forgiving people.

http://www.cbsnews.com/8301-202_162-57593011/edward-snowden-likely-to-pick-venezuela-for-asylum-journalist-glenn-greenwald-says/

http://worldnews.nbcnews.com/_news/2013/07/10/19389337-venezuela-is-most-likely-asylum-option-for-edward-snowden-leak-journalist-says?lite

http://en.wikipedia.org/wiki/Edward_Snowden

http://www.cnn.com/2013/07/05/opinion/obeidallah-snowden-suggestions

http://en.wikipedia.org/wiki/Aldrich_Ames

http://en.wikipedia.org/wiki/Marc_Rich

%d bloggers like this: