Category: Personal Public Relations


“I’ve actually never met anybody who likes their health insurance company.” — Senator Elizabeth Warren (D-Massachusetts)
“And while Bernie (Sanders) wrote the bill, I read the bill. And on page eight — on page eight of the bill, it says that we will no longer have private insurance as we know it. And that means that 149 million Americans will no longer be able to have their current insurance.” — Senator Amy Klobuchar (D-Minnesota)

If your author didn’t have bad luck 15 years ago, he wouldn’t have any luck at all.

In chronological order: there was the diagnosis of prostate cancer in 2004, my first wife died of stomach cancer nine months later, and to top it off … the brutal arrival of incurable (but today manageable) Valley Fever (e.g., fungus) came in 2006.

Fortunately, Almost DailyBrett was always covered by some flavor of Blue Cross … and that is true today.

At the expense of shedding any semblance of modesty your author earned his health insurance, waking before dawn for mind-numbing commutes and waiting hours for evening flights and confronting countless challenges in between.

The rapid fire series of bad medical luck with a new installment every year, each diagnosis had the potential to devastate your author financially … and yet there was thankfully health insurance, private-sector health insurance.

Any public discussion about eliminating my hard-earned Regence Blue Cross, particularly in the onset of my retirement years, is an absolute non-starter for yours truly. Your author will categorically state that he will not entertain even for a nanosecond, voting for any candidate who advocates taking away my Blue Cross.

Aren’t Democrats labeled by detractors as the “give-away” party, never as the “take-away” party?

Aren’t Democrats the “pro-choice” party, rather than the “no-choice” party?

Sorry Bernie and Elizabeth, Almost DailyBrett is one of the estimated 150-to-180 million Americans who would lose his or her private insurance with the onset of the “Medicare For All” elimination of private insurance scheme.

Think of it in terms of Monte Hall’s Let’s Make A Deal: On one stage is tried-and-true Blue Cross health insurance — the one that has served your author and his family since the 1980s — and on the other stage is … the door. What’s behind this scary door?

What we know for sure is that Blue Cross Blue Shield will be out of business. Private insurance will be nationalized. There will be zero “public option.” There will be only one option, the government, the same government that provides us with DMV, the US Postal Service (USPS) and Amtrak.

Sorry, you author does not want federally mandated Amtrak train wreck health care.

Insurance: A Necessary Evil

Even though insurance by its very nature is a negative product (you pay for it, but you really don’t want to use it), Almost DailyBrett actually likes his private sector insurance company, and wants to keep it. Sorry Elizabeth, this author does not concur with your sweeping ex cathedra pronouncement.

Bernie loves to point out that drug and insurance companies generated a cumulative evil profit of $100 billion (e.g., denominator). Question: What is the numerator? How many companies are we talking about?

Keep in mind that each of these publicly traded health companies has a federally mandated fiduciary responsibility to drive the top, and yes … bottom lines. Are we including bio-tech companies, researching cures for cancer, heart disease and other ailments? Are all of these companies actually making money?

The $100 billion number sounds just a little too perfect … to be real.

Bernie and Elizabeth want to give everyone federal health insurance, and only federal health insurance. No issue divides the Democratic Party more than the question of taking away private health insurance from the one-half of the nation, the 150 million-plus who earned and rely upon their private health insurance.

Ladies and gentlemen, we now have a new “Third Rail of Politics,” and Bernie and Elizabeth are shocking the nation with their draconian plan.

https://www.washingtonpost.com/politics/2019/09/13/transcript-third-democratic-debate/

https://almostdailybrett.wordpress.com/2011/10/25/prostate-cancer-a-piece-of-cake-compared-to-valley-fever/

 

“To liberals, the US is not good enough for the world. To conservatives, the world is not good enough for the US.” — Pulitzer Winning Washington Post columnist Charles Krauthammer (1950-2018)

My dear wife Jeanne and your author walked 125 miles, an average of 6.8 miles per day, during the course of 20 August vacation days, spanning three European nations: Austria, France and Germany.

We even dared visit  Paris in Verboten August, and were greeted by beautiful weather, easy access to restaurants and virtually no lines for Versailles and The Louvre. Wasn’t anything and everything supposed to be closed for vacation?

One never missed the living Renoir-style impressionism of the sidewalk cafes in France and the beer gardens in Austria and Germany, and could easily come away with the conclusion that all Europeans are happy, content and satisfied.

Touring the European Parliament in Strasbourg, France, visitors are easily impressed with the union of 28 countries, speaking 24 separate languages, and serving as the home of 512 million people working together — sometimes in harmony — as members of the European Union (EU). Europe for the most part recorded almost 75 years of sustained peace since the establishment of the EU, rather than being at each other’s collective throats.

And yet there are storm clouds that won’t go away easily, namely Brexit.

A plethora of higher moral ground activists point to Denmark, Norway and Sweden as “happy little” royal countries. They rhetorically pose: ‘Why couldn’t the US be more like them?’ Almost DailyBrett must reply: We rebelled against monarchy (telling King George III where to put his royal scepter), so why wouldn’t we automatically reject monarchy, even constitutional monarchy?

If the expressed goal is true socialist justice, then how can one accept all the state-sponsored extravagance being bestowed upon the ultimate winners of a biological lottery, those born into a royal family? Versailles in France and Neuschwanstein in Germany are vivid examples of monarchial excesses, which ended with the King Louis XVI being guillotined and Mad King Ludwig II mysteriously drowning.

And yet dynastic monarchy is still being practiced in the three aforementioned Scandinavian countries, plus Belgium, Netherlands, Spain and of course, the United Kingdom. If the social justice types complain bitterly about the top 1 percent in America, how can they tolerate the birth-right exclusive … 0.000000000001 percent … in Europe?

Certainly, America has its own issues particularly when it comes to personal health, namely obesity, Diabetes, Opioids and more. Does that mean the vast majority of Europeans are better when it comes to waistlines and personal health? For the most part the answer is, yes.

However, the collective European commitment to the environment and public health abruptly ends with smoking. The deadly habit and its directly related second-hand smoke is right beside you in Europe, literally everywhere.

The warnings on packs of smokes are not mushy as is custom in the states. Even a non-German speaker can easily understand Rauchen kann ist tödlich sein (e.g., Smoking can be deadly), and still one can easily conclude the filthy practice is alive and dead on the European continent (some reportedly inhale to stay skinny). Most likely, they will have beautiful corpses.

Visiting Strasbourg in Alsace Lorraine in France and Baden-Baden in Germany’s Baden Württemberg, it’s easy to reflect on how many times these French-German towns have traded management teams at the point of the bayonet, particularly the former. The Germans took control in 1871, the French took it back in 1918, the Germans again in 1940 and then the French in 1944.

Is there any place in America that has been the subject of that many repeated wars in the 150 years? The answer is an obvious, no.

Let’s face it, a huge reason why Europe has remained peaceful for the past three generations has been the continued placement of U.S. troops and weapons systems in Western Europe during and after the Cold War. Europeans should write thank you notes to US taxpayers. Time for Europe to pay up in the form of their required 2 percent annual GDP equivalents to fund the North Atlantic Treaty Organization, otherwise known by the acronym, NATO

The French in particular were notorious (read: Charles DeGaulle) for not acknowledging our leadership in the liberation of France. Thankfully, French President Emmanuel Macron, gladly speaking English, has pointed to the countless U.S. GI graves in Normandy and recognized our role.

Sorry to say, Denmark did not liberate France and end Nazi and Communist tyranny in Europe. It was the United States in the forefront … of course.

Some complain about the presence of US corporate logos all over Europe, particularly Starbucks, McDonald’s, Apple, KFC, Amazon, Nike etc. The same concentration of European brands is not seen (exception: legendary German cars … BMW, Daimler, Audi, Porsche) other than French cosmetics and Spain’s Zara.

Let’s face it, there is no Silicon Valley in Europe and the entrepreneurial venture capital culture is not the same, maybe with the exception of Germany’s business software provider, SAP or Systemen, Anwedungen und Programmen (Systems, Applications and Programs).

When it comes to market performance you can’t beat America’s NYSE and the NASDAQ, sorry Britain’s “Footsie,”France’s CAC-40 and Germany’s DAX. And if you want to tie up your disposable investment income for 10 years in government bonds, which guarantee a certain loss … Europe (e.g., 10-year BUND) is at your beckon call.

Buy high and sell low?

Having traveled to Europe four times in the last five years for holiday, and many times before for business and pleasure (no one goes to Brussels for kicks), Almost DailyBrett qualifies as a spirited Europhile. Having said that, your author is a proud American.

Denmark may be happy. Good for the Danes and their lovely harbor mermaid.

When it comes to changing the world for the better, there is no contest. Europe en-masse cannot compete against the U.S. when it comes to being truly exceptional. This reality may drive certain elitists crazy, but your author has to call ’em as he sees ’em.

https://beta.washingtonpost.com/local/obituaries/charles-krauthammer-pulitzer-prize-winning-columnist-and-intellectual-provocateur-dies-at-68/2018/06/21/b71ee41a-759e-11e8-b4b7-308400242c2e_story.html

https://www.townandcountrymag.com/society/tradition/g12797004/current-monarchy-countries-in-the-world-list/

https://www.townandcountrymag.com/leisure/travel-guide/g19733989/happiest-countries-in-the-world-2018/

 

 

 

As we prepare our collective bowels for the uproar of the coming arrival of the serious — not silly — presidential election season, we need contemplate the Golden Rules of Politics.

These rules are proven. They are time-tested. They do not change. They are inviolate.

Without further adieu, here are Almost DailyBrett’s listed in alphabetical order pathways to the Promised Land whether it be a statehouse, halls of Congress or even 1600 Pennsylvania Avenue:

Good Government Is Good Politics

“Govern wisely and as little as possible.” — Republic of Texas President Sam Houston

“Hold me accountable for the debacle. I’m responsible.” — Kathleen Sebelius, Obama’s Secretary of Health and Human Services

“I’m going to try and download every movie ever made, and you’re going to try to sign up for Obamacare (Sebelius), and we’ll see which happens first” — Comedian Jon Stewart

Almost DailyBrett fondly remember’s Monte Hall’s “Let’s Make A Deal” game show. There was the stage with a VW bug, and there was the … “Door.”

For 180 million Americans, their private health insurance plans are on the stage. Bernie Sanders, Elizabeth Warren and Kamala Harris are offering America the door with the “promise” of single-payer government health insurance, and the elimination of all private-sector offerings.

Be afraid, be very afraid.

Remember the online Obamacare rollout “debacle?” The website calculator didn’t work, let alone the system repeatedly crashed.

Do we want to deliver DMV-style health care for 329 million Americans, managed by Larry, Moe and Curly?

Good Government is indeed, good politics. Taking away private insurance is not good politics.

“It’s Not (Always) What You Say, But How You Say It”

Remember what mumsy told you?

She said that it was not what you say, but how you say it. She could detect in mere nanoseconds a sassy unmeaning, “thank you.”

Are you pleasant and reassuring? Or are you shrill, strident, angry and out of control?

Does it make sense for Democratic contenders for the White House to be angrily attacking the last Democratic president Barack Obama, who enjoys a 95 percent approval rating with … Democrats?

Didn’t Obama terminate Osama bin Laden, appoint Janet Yellen as the head of the Federal Reserve, see the NYSE and NASDAQ double in market value in his eight years, and deport more than 2.5 million? Why are fellow Democrats carping in the most unpleasant ways possible?

Is it simply because they don’t want front-runner former Vice President Joe Biden to justifiably play the Obama card?

Run As If You Are Running Behind

Whether or not you are holding a commanding lead and your media allies have your back or not, Yogi was right: “It ain’t over until it’s over.” 

Hillary was on auto-pilot heading for her media elite preordained 2016 victory, and then her campaign crashed and burned on election night.

The top two George Deukmejian Laws of Politics both are directly related to each other.

Even when he was cruising to victory in 1986 or overcoming a 22 point deficit with three weeks to go to win the closest-ever California gubernatorial election in 1982, the Duke assumed the underdog role.

He ran effective campaigns, (e.g., distributing 2 million absentee ballots to high-propensity voters) keeping his opponent in his sights or constantly looking over his shoulder.

The point is to sprint through the tape and leave absolutely no fuel in the gas tank. Don’t mind the metaphors.

Take Nothing For Granted

Every electoral vote counts.

Remember President Thomas Dewey? Hillary was literally building her administration, and measuring the drapes in the Oval Office.

And then … and then … and then.

She didn’t visit “Blue Wall” state, Wisconsin, during the general election campaign against Donald Trump. She canceled a joint appearance with President Obama in Green Bay. Big, big mistake.

Wisconsin turned red; the blue wall was broken. Michigan and Pennsylvania also flipped into the red column.

Game, set and match.

The Golden Rules of Politics live on. They must be respected. They are eternal.

https://abcnews.go.com/Politics/obamas-deportation-policy-numbers/story?id=41715661

https://almostdailybrett.wordpress.com/2018/07/29/the-bradley-effect-blindside/

Healthcare.gov Hurt Obamacare More Than Liberals Are Willing to Admit

Has the global image of Germany changed for the better?

Is the Feminization of the Fatherland, complete?

Has the nation’s brand been revitalized through softening?

And is Germany’s image stronger as a result?

Consider the remarkable optics of new Defense Minister Annegret Kramp-Karrenbauer sitting with incoming European Union President Ursula von der Leyen and Kanzlerin Angela Merkel. The modern image of Deutschland above may indeed constitute the pinnacle of Germany’s 1945-2019 Public Relations Miracle (Öffentlichkeitsarbeirtswunder). 

These three Frauen hail from Germany’s moderate-conservative Christian Democratic Union (CDU) with its strong emphasis on free market capitalism and memberships in the European Union (EU) and NATO.

Compare the perception of these women, leading today’s Germany with three muscular populists in America, Britain and Russia with Messrs. Boris, Donald and Vladimir.

Which image inspires stability, confidence and security and which precipitates concern and worry?

Is Almost DailyBrett openly suggesting that a nation’s brand is benefited by simply putting women in charge?

Your author mentioned on more than one occasion that he is proud that his lifelong voting record is and will always be Clinton-free, both Bill and Hillary.

America’s Mother in Law Hillary will never be favorably compared with Germany’s “Mutti” (Angela Merkel).

Britain’s “Iron Lady” Margaret Thatcher certainly did not soften the U.K.’s brand in the 1970s/1980s, but she was the right woman at the right time.

Thatcher was not warm and fuzzy, and certainly recorded low scores on the “likeable” scale. The “likeable” question was posed with Hillary candidacies, and now with Elizabeth Warren. Drinking a beer on a poorly shot video probably will not solve this issue.

In contrast Angela Merkel in her portrayal as a solid reassuring leader, ran a re-election campaign based upon the concept of Germany safely in “Mutti’s” hands.

Does Image Softening Lead To Brand Weakening?

Some may be tempted to equate feminization and softening with brand weakness. Almost DailyBrett couldn’t disagree more.

Angela Merkel has learned and demonstrated her ability to parry the rhetorical thrusts of über competitive males, particularly Vladimir Putin, Donald Trump and soon Brexiteer Boris Johnson. Far friendlier are her relations with France’s ambitious Emmanuel Macron, who is attempting to pull France even with Germany when it comes to the European Union’s governing duopoly.

Is there a nation on this planet that has placed its national defense of not just one talented woman, but two? Before leaving for her new post as president of the European Union, Ursula von der Leyen served as Germany’s Verteidigungsministerin (defense minister). Her successor? The aforementioned CDU party leader and heir-apparent to Angela Merkel as Chancellor, Annegret Karrenbauer-Kramp.

The images of these two women reviewing a military honor guard are striking, coupled with the knowledge that Germany’s Sicherheit is as certain as ever.

As discussed by Almost DailyBrett, a nation can demonstrate “hard power” by the traditional means of its economy and military. Germany’s 4th largest GDP of $4.14 trillion and its greatly reduced military for obvious reasons, still matter.

Germany’s “soft power” represents the projection of a country’s culture, language and elements in demand by all countries (e.g., image, success, brand names). For Germany, these elements include its engineering prowess, four World Cup wins in Fussball, and legendary names such as Daimler Benz, BMW, Siemens and Bayer.

Can the Feminization of the Fatherland also be included in the elements of Germany’s soft power? There is zero doubt the presence of confident, measured, competent and talented women at the helm of its leadership represents a new way to approach the German brand and image.

What can other nations learn from Germany’s softening and strengthened global brand?

https://almostdailybrett.wordpress.com/2011/06/24/feminizing-the-fatherland/

https://almostdailybrett.wordpress.com/2017/08/22/morning-in-germany/

https://countryeconomy.com/gdp/germany

https://almostdailybrett.wordpress.com/2017/04/02/does-the-usa-need-its-own-soft-power-goethe-institut/

 

 

 

“I don’t have a racist bone in my body.” — President Donald Trump

At least he’s not a “crook” or didn’t have sex with “that woman,” Monica Lewinsky?

“I do not believe you are a racist.” — Senator Kamala Harris casting doubt on the integrity of former Vice President Joe Biden

Are you sure about that, Kamala?

By incorporating the good name of Joe Biden and “racist” in the same sentence, was Senator Harris connecting the former vice president with this über-charged word? Talk about damning with faint praise.

Kamala knows full well that, “I do not believe you (Biden) are a racist,” is subjunctive. I don’t believe you are, but Mr. Vice President … you could be.

The damage was done.

The real question Almost DailyBrett is posing today: Is the word, “racist,” in danger of becoming just another delicious condiment for every outrageous political attack sandwich?

Let’s see … should we slap some “racist” on sour dough at this contact sport delicatessen? Maybe, we can add “sexist” as another ingredient? How about “homophobic” and/or “transphobic” as well? Hmmm … a juicy racist, sexist, homophobic, transphobic … political invective sandwich.

Consider the debating points of Elizabeth Warren: “We live in a country now where the president is advancing environmental racism, economic racism, criminal justice racism, health care racism.”  If you are scoring at home that is four racisms in one mere sentence.

By employing … over-employing … these venomous words time-and-time again …  to humiliate a political opponent and silence dissent … is the power and shock value of these words becoming diluted? Will Americans between now and November 3, 2020 (and beyond) just roll their collective eyes when they once again hear the words, “racist” or “racism” bandied about?

It really doesn’t matter whether the word is being used as an adjective (e.g., “racist tweets”) or a noun (e.g., … not a racist), racist is now so accepted, the media is employing it without qualifiers, such as alleged racist, charged racist, accused racist. Instead the political target is just … an unmitigated, unadulterated, categorical … racist. Will the word have the same power next year that it has this year?

According to Merriam-Webster, cliché equates to a “trite phrase or expression, a hackneyed theme, characterization or situation, something that has become overly familiar or commonplace.”

If a Catholic high school lad is standing at a rally in Washington D.C., wearing a MAGA hat (Make America Great Again), is he “racist” or practicing “racism” by doing nothing and saying absolutely nothing?

“We’re a Catholic school and it’s not tolerated. They don’t tolerate racism and none of my classmates are racist people.” — Nick Sandmann responding to NBC’s Savannah Guthrie’s predictable, “Are you a racist?” question.

Wonder if Almost DailyBrett is going to have “racism” lathered on his sandwich for daring to raise the spectre that the Mother of All Charged Words is maybe losing its steam? Are we overdosing on “racist” and “racism” opioids?

Barack, Who?

Remember Barack Obama’s, “Yes We Can,” campaign?

He won and the motto was updated to “Yes We Did” in a transformative moment when America took the extraordinary step of electing an African-American to the White House.

As Almost DailyBrett mentioned before, America proved once again it’s an extraordinary and exceptional nation by rising above ancient racist dialogue to prove the overwhelming majority can set aside any and all consideration of one’s ethnicity, when deciding who was going to lead the free world in the second decade of the 21st Century.

Have to admit it, your author back in 2009 was wondering about Jesse Jackson and Al Sharpton. With Obama’s historic election, what were they going to talk about?

Keep in mind that not only was Barack Obama elected and re-elected, America passed the Civil Rights Act and the Voting Rights Act, ended segregation laws, implemented Brown v. Board of Education (Topeka, Kansas), and abolished slavery with the 13th Amendment. We have come a long way from America’s “Birth Defect” of slavery as described by former Secretary of State Condoleezza Rice.

What happens if the battle is over and the war is won? As it turns out, “racist” and “racism” are once again daily entrees featured on any political attack menu.

Your author is NOT suggesting the last vestiges of racism have been completely wiped off the fruited plain. They exist. Having said that, Almost DailyBrett does not concur with the insinuation the 62 million Americans, who did not vote for Hillary Clinton, are indeed “racist.”

The fight is not over, but does the word “racist” need to be employed by every pandering candidate and every screaming talking head on cable television?

Are we going to reach a point that we collectively tune out the word, leading to the possibility that we do not respond to a real racist hate crime?

As Senator Cory Booker said: “Trump is worse than a racist.” Will there be a new attack dog word to follow, “racist”?

Almost DailyBrett believes the once verboten in proper company, F-word … oh WTF … the word “fuck” has become routine and cliché.

Will “racist” join the ranks of words that once were used sparingly, but have now become oh-so-commonplace in our coarse society?

Almost DailyBrett thought long and hard about even raising this volatile subject. The fact that journalists and correspondents are cavalierly using this attack word without any qualifiers is yet another example of growing Opposition Journalism, and another nail in the coffin of Objective Journalism.

How many nanoseconds are there between now and the close of the polls, November 3, 2020?

Wonder how many times the word, “racist,” will be conventionally and digitally uttered, printed and transmitted between now and then? Hundreds? Thousands? Millions? Billions?

Will this practice stop once the election has come and gone?

Don’t count on it.

https://www.politico.com/story/2019/07/16/trump-attack-progressive-congresswomen-1416579

Watch Kamala Harris Demolish Joe Biden on Race During the Democratic Debate

https://almostdailybrett.wordpress.com/2018/10/27/what-happened-to-the-exceptional-nation-that-twice-elected-barack-obama/

https://www.merriam-webster.com/dictionary/clich%C3%A9

https://www.vox.com/2019/1/22/18192908/covington-catholic-video-nick-sandmann-maga

https://www.realclearpolitics.com/video/2019/07/22/limbaugh_if_you_can_be_worse_than_a_racist_it_means_the_word_is_losing_its_impact.html

 

 

 

… and no one is there to read his posts, do they make any sound …

… and does anyone give a particle of bovine excrement?

Ten years ago today, Almost DailyBrett was digitally born by means of hundreds of keystrokes on an IBM compatible, WordPress and an Internet connection.

Drum roll: A grand total of seven souls (page views and/or unique visitors) ventured to read your author’s blog in the summer month of economic discontent,  July, 2009. The predictable and rhetorical ‘Why Bother?’ question was not far behind.

Your author’s life was changing. He was guided by the immortal words of Robert Plant and Jimmy Page:

“Yes, there are two paths you can go by, but in the long run, there’s still time to change the road you’re on.”  

Was my blog the commencement of my own, “Stairway to Heaven?’

Even though your author’s odometer was already showing mid-life mileage a decade ago, there was still plenty of fuel in the Miata. There was an acute need to move the personal brand to New Frontiers and yes, to decide on a new path and to change the road.

Since that pivotal day 10 years ago — July 21, 2009 — Almost DailyBrett’s 573 posts …

Garnered 520 reader comments …

Generated 162,373 page views …

Enticed 110,421 unique visitors …

Hailed from approximately 170 countries around the world.

It is humbling to contemplate the equivalent of a Michigan “Big House” with each seat occupied, spending some of their precious irretrievable discretionary time reading Almost DailyBrett.

Did some arrogant academic (redundant?) types suggest that Web 2.0 blogging is dead? Yes there are oodles of deceased blogs along the path — they all started with great enthusiasm and better intentions — but thousands of decomposing writers laying by the roadside should not be interpreted as the end of blogging, maybe just the end of the beginning.

Those Troubling Widowers

Looking back on Almost DailyBrett’s nearly 600 posts, there are wide variety of topics and themes, which constitute the Top 10 blogs:

  1. The Trouble With Widowers (This post keeps on giving each day even though it was composed in 2012), 18,990 page views
  2. NASDAQ: WEED (Predicted publicly traded marijuana companies), 14,653
  3. Farewell LSI Logic (What is and what should have never been?), 4,379
  4. The Decision to Pose for Playboy (Bared my opinions), 4,106
  5. Fiduciary Responsibility vs. Corporate Social Responsibility (Not mutually exclusive), 4,023
  6. Magnanimous in Victory, Gracious in Defeat (Easier said than done), 2,423
  7. Smile on the Lips Before a Tear in the Eyes (Joe Biden on horrific family loss), 2,247
  8. One Page Memo: Now More Than Ever (Makes more sense than ever in our digital world), 1,902
  9. Competing Against the Dead (She’s gone, and she is not coming back), 1,628
  10. California’s Rarefied Air Tax (April Fool’s blog; Don’t give Gavin any ideas), 1,050.

Your author would be remiss if he did not point out that his “About” page has drawn 1,071 page views.

Yes, a successful blog can pay dividends in terms of personal branding and the ongoing perception of accomplishment. Writing Almost DailyBrett certainly did not hurt yours truly in securing a tenure-track assistant professorship of public relations at Central Washington University at 59 years young. 

Total Douche-o-Rama

“This person is an idiot … Perfect for Ph.D candidacy.”

“This whole blog is an audition for a commentator position on Fox News.”

“Total Douche-o-Rama.”

These are just some of the nicer comments your author approved for posting on Almost DailyBrett.

After 10 years in the blogging trenches sending out rhetorical salvos and more than a few occasions receiving less-the-pleasant feedback and name calling, here are 10 hard-earned rules for blogging:

  1. No one was put on this planet to read your posts. A blog is the ultimate discretionary read. Someone is spending precious nanoseconds of their finite life to read your blog. Boring and lame does not cut it.
  2. Digital is eternal. The most important public relations is your own personal PR. Never blog when you are upset, sleepy and certainly not when you are intoxicated (Mark Zuckerberg’s character in The Social Network)
  3. Double Check and Double Check Again. The difference between “pubic relations” and “public relations” is one letter. The level of embarrassment is huge. Don’t rely on the Microsoft Spell Check. If the wrong word is spelled correctly, you are still personally wrong
  4. Employ Pull and Push (in that order) to Generate SEO/SEM. Juicy tags and alluring categories are irresistible to the Search Engine Optimization and Search Engine Marketing algorithms. Your blog should always be on page one following a Google search. Social media uploads are essential
  5. Write to Your Strength/Experience. Not everyone shares your interests. Some blogs will do better than others. Follow your passion. Accept that some blogs will barely register a blip on the rhetorical Richter Scale
  6. Be Provocative, Not Notorious. The last thing anyone wants or needs is another partisan rant on social media. Almost DailyBrett has a point of view (e.g., Buy Low Sell High),  but refrains from being another screaming talking head
  7. Avoid Overt Partisanship. In our increasingly tribalized society, your blogs are not going to radically shift public opinion.  Offer new ways to approach an issue. Who knows? You may move the dial just a smidge, and in our polarized world that is and of itself … an accomplishment.
  8. Buy Low Sell High. Offer a proven philosophy. Demonstrate through thoughts and example that economic freedom (albeit not perfect) is still the best way to provide for prosperity and in the end, the pursuit of happiness
  9. Have Thick Skin … to a Point. Don’t blog if you can’t take the heat. Inevitably, someone will not be pleased with your prose. Celebrate responses to a point. You do not need to accept slurs, profanities and name calling
  10. “Opinions Are Like Assholes, Everyone Has One.”  There are times when your personal experience (e.g., press secretary), if you are sure you want to share, maybe can help others. If so, a blog author can be closer to an angel as opposed to an ass ….

And as recommended by University of Oregon Journalism Professor Carol Stabile, write 15 minutes every day. Some days will be better than others. Blogging is a gift of the digital age. The ability to project your thoughts to all continents in mere nanoseconds was inconceivable before 1995. There is a great responsibility that comes with blogging, but an incredible opportunity as well.

Almost DailyBrett note: Even though he went to UCLA and received his B.A. in English (and eventually rose above this baby blue malady), the initial inspiration came from my forever friend and colleague Brian Fuller, editor in chief at ARM. The former editor of EE Times recommended blogging in general and WordPress in particular at a time when his advice made the greatest impact. The success of Almost DailyBrett is in part is attributable to Brian. Buy Low Sell High, my eternal friend!

https://almostdailybrett.wordpress.com/2012/04/15/the-trouble-with-widowers/

https://almostdailybrett.wordpress.com/2014/01/20/nasdaq-weed/

https://almostdailybrett.wordpress.com/2014/01/02/farewell-lsi-logic/

https://almostdailybrett.wordpress.com/2012/01/10/the-decision-to-pose-for-playboy/

https://almostdailybrett.wordpress.com/2011/12/13/fiduciary-responsibility-vs-corporate-social-responsibility/

https://almostdailybrett.wordpress.com/2011/07/17/magnanimous-in-victory-gracious-in-defeat/

https://almostdailybrett.wordpress.com/2012/06/02/smile-on-the-lips-before-a-tear-in-the-eyes/

https://almostdailybrett.wordpress.com/2011/04/20/the-one-page-memo-now-more-than-ever/

https://almostdailybrett.wordpress.com/2011/01/22/competing-against-the-dead/

https://almostdailybrett.wordpress.com/2019/04/01/californias-rarefied-air-tax/

https://www.linkedin.com/in/brianfuller24/

 

 

 

 

“Now was I wrong a few weeks ago, to somehow give the impression to people that I was praising those men (i.e., James Eastland and Herman Talmadge) who I successfully opposed time and again? Yes, I was. I regret it. I’m sorry for any of the pain or misconception that I caused anybody.” – Former Vice President Joe Biden

Poor Joe Biden.

Has he become an elderly Dan Quayle in the headlights?

When will it be time for his next apology to anybody and everybody?

Can he apologize his way to the Democratic presidential nomination, let alone the presidency?

Reflecting on the June 27 Democratic debate, California Senator Kamala Harris berated Biden for working with the two segregationist senators, and for openly opposing busing. She more than implied that he was weak on racism.

Old habits die hard. During the debate Almost DailyBrett was whispering, ‘Obama … Obama’ and ‘Busing failed. It was well-intentioned (the road to hell is paved with good intentions), but it failed miserably.’

For some reason a seasoned politician with a career going back at least to 1972, seemed verbally paralyzed on the stump.

Earlier this week, Biden finally said:

“They (opponents) don’t want to talk much about my time as vice president. It was the honor of a lifetime to serve with a man who was a great president, an historic figure, and most important to me, a friend. I was vetted by him and selected by him. I will take his judgment of my record, my character and my ability to handle the job over anyone else’s.”

Too little too late, Joe.

It’s time for a refresher course in media training, Joe. We are assuming you want to be president. Right?

Are you sure about that, Joe?

Can you fight off your younger, more agile competitors for the Demo nomination, not to mention the biggest bully of them all, one Donald John Trump?

Acknowledge-Bridge-SOCO

The best media trainer on this planet is Anne Ready of Ready for Media in Malibu, California.

She pioneered the concept of acknowledge the question, bridge to your answer, and deliver your SOCO (Strategic Operating Communications Objective).

Your SOCO response is your agenda.

Biden knew going into the June 27 debate, he was going to be questioned about his collaboration with segregationist Democratic Senators James Eastland of Mississippi and Herman Talmadge of Georgia.

Even though he is a white, straight male (all demographic negatives for the Demo presidential nod), what is Joe Biden’s ace in the hole?

He was chosen and served as vice president to America’s first president of African-American dissent.

Envision Joe Biden looking right into the eyes of Senator Harris last month and saying: ‘When Barack Obama was seeking a running mate, he chose me. I served President Obama and our country with distinction for eight years. I am proud of my longstanding record on Civil Rights.”

Bingo. Joe Biden just uniquely separated himself from the pack. No other Democrat can make that (Obama-Biden ticket) assertion.

Almost DailyBrett is 100 percent certain Kamala Harris would come back with a rejoinder – heck, she’s an attorney — including the glorification of the failed busing social engineering experiment.

Macht nichts!

Biden would have been seen as defending his turf with a strong Acknowledge-Bridge-and-SOCO (e.g., Obama VP) response.

The stories would have undoubtedly still focus on Kamala challenging the former vice president, but they wouldn’t have been so lopsided. There would have been two strong sides to the televised exchange.

Motor City Meltdown? We Have A Problem, Houston

The second Democratic debates, hosted by CNN, will be held in Detroit, July 30-31.

The third round, moderated by ABC, will be located in Houston, Sept. 12-13.

Will the “frontrunner” be ready for these crucial encounters? Their is little doubt that Kamala Harris and others are sharpening their verbal knives.

As political strategist Mary Matalin said repeatedly: “Politics is a contact sport.”

How will we know that Biden is truly serious about running for president? He was Hamlet in 2016.

The answer lies with Acknowledge, Bridge and SOCO.

https://www.politico.com/story/2019/07/06/biden-apologizes-segregationist-2020-1399254

https://www.theatlantic.com/politics/archive/2019/06/biden-segregationist-eastland-talmadge/592228/

https://www.nytimes.com/2019/07/09/business/media/democratic-debate-abc-houston.html

https://www.readyformedia.com/about-us/anne-ready/

https://www.readyformedia.com/what-no-media-training/

https://almostdailybrett.wordpress.com/2019/07/01/busing-nostalgia/

https://almostdailybrett.wordpress.com/2018/10/27/what-happened-to-the-exceptional-nation-that-twice-elected-barack-obama/

 

 

 

You (Joe Biden) also worked with them (Senate colleagues) to oppose busing. There was a little girl in California who was part of the second class to integrate her public schools and she was bused to school every day. That little girl was me.” – California Senator Kamala Harris scolding former Vice President Joe Biden

The original decision in Brown v. Board of Education had not been a decision to integrate schools but to desegregate them – to free black children in any neighborhood where they lived to enter that neighborhood’s school.” – Pulitzer Prize Winning Author Theodore H. White

Linda Brown (1942-2018) wanted to go to her Topeka (Kansas) neighborhood school. As a result of the U.S. Supreme Court’s historic 1954 Brown v. Board of Education decision, Linda was able to attend the now desegregated school in her community.

Twenty years later, a litany of activist court decisions compelled states, local school districts and governments to embark on an unprecedented social engineering scheme to integrate schools. The contentious result was the busing of children, based solely upon their skin color, away from their local schools to some school in a distant locale.

Busing actually united black and white parents, who undoubtedly asked a basic question: ‘Why can’t my child go to the school right down the street?” The experiment failed; it failed big time.

Senator Harris is nostalgic about her crosstown bus rides. She supports bringing back busing, exactly 10 years after Barack Obama became the first African American to take the oath of office as president of the United States.

Almost DailyBrett remembers Obama’s 2009 inaugural celebration. The United States proved once again, it is indeed an exceptional nation. Alas, that time and euphoria were short-lived. As George C. Patton reportedly quoted, “All glory is fleeting.” Just didn’t think the good feelings would go away so quickly.

Kamala Harris’ campaign confirmed this week: She supports the return of race-based busing.

Bernie Sanders once vehemently opposed busing. We now know a Sanders administration would seriously consider bringing back … busing.

When the next debate moderator asks Democrats for a show of hands, this time on busing, wonder how many of Kamala’s presidential campaign colleagues will bravely support the restoration of busing?

Will busing restoration make it into the Democratic Party Platform? Almost DailyBrett is taking the “over.”

And for those who dare openly cringe at the second coming of divisive busing, will they be labeled as “racists” for their honesty? Bet on it.

“Liberal Train Wreck” – Former Delaware Senator Joe Biden on Busing

“It’s a failure, it didn’t work.” – President Ronald Reagan on court-enforced busing.

“I oppose busing. It’s an asinine concept, the utility of which has never been proven to me.” – Senator Joe Biden, 1975

Motorcycle police escort school buses as they leave South Boston High School at the end of sessions on the second day of court-ordered busing, Sept. 14, 1974. Some buses were stoned and several arrests were made. (AP Photo)

Do you ever wonder why so many are fearful of government?

Brown v. Board of Education paved the way for Linda Brown and millions of other school children to attend their local school. Our schools were desegregated.

Busing did not accomplish integration. Instead, parents across the nation (e.g., Boston) asked a basic logical question: “Why can’t my child go to our neighborhood school? Is that too much to ask?”

Senator Harris may be nostalgic for her 40, 45, 50-minute or one-hour-long bus rides, but nonetheless she differed with Civil Rights pioneer, Linda Brown.

Linda just wanted to go to her local Topeka, Kansas school, and that’s exactly what happened.

Will anyone running for president have the fortitude to absorb the predictable “racist” charges, courageously take a stand against a busing practice that did not work and will not work?

Almost DailyBrett can think of at least one candidate, who is up to the challenge.

https://www.npr.org/sections/thetwo-way/2018/03/26/597154953/linda-brown-who-was-at-center-of-brown-v-board-of-education-dies

https://www.washingtonpost.com/politics/joe-biden-called-busing-a-liberal-train-wreck-now-his-stance-on-school-integration-is-an-issue/2019/06/28/

https://www.washingtonexaminer.com/news/kamala-harris-favors-reinstating-school-busing-but-has-no-plan-to-show-for-it

https://www.washingtonexaminer.com/news/bernie-sanders-dodges-questions-on-busing

https://almostdailybrett.wordpress.com/2018/10/27/what-happened-to-the-exceptional-nation-that-twice-elected-barack-obama/

“It was pride that changed angels into devils; it is humility that makes men as angels.” – St. Augustine on one of “The Seven Deadly Sins”

How many hard-working women have become “mommies” without giving birth?

They have become mommies to way-too-many men, who have literally accomplished absolutely nothing since their high-school graduations.

No one will label these women as gold diggers because they are prospecting in the wrong mine.

Almost DailyBrett has repeatedly come into contact with these underachieving men who only overachieve when it comes to blowing away tens, hundreds, thousands with their virtual assault weapons.

Wonder how many they “killed” today during their latest binge video game session? How can society keep these poor souls away from snacks, smokes, booze, drugs and especially … real weapons?

Oops, too late.

Many of these men are narcissistic. Some are hypochondriacs. Even more are depressed.

They become “stressed” at the prospect of real work. They require their “me” time.

Most of all, they need a “mommy.”

And who are their mommies? The women, who support them.

The women, who pay for their “dates.” The women, who care for them. The women, who work their derrieres off to put food on their tables.

Whatever happened to the sinful “proud” man?

Instead of humble angels or proud devils, they are … biding time in their own personal purgatory.

If Universal Basic Income (UBI) ever became the law of the land, these “men” would briefly become energized, standing first in line for their eternal hand-outs and demanding even more.

‘When will my check be deposited into my account?’ Original content and video games are expensive.

These “men” sleep, breathe, eat and excrete. Therefore, they are entitled as a human right to the fruits of the labor of others, including their co-habitation, “mommies.”

Pathetic. Truly pathetic.

How Did We Get Here?

There are no jobs for these males. They are stuck in a 2008 economic recession time warp. There are “Help Wanted” signs everywhere, but alas all of these jobs are beneath these underachievers.

Ahhh … 2008 was 11 years ago.

Almost DailyBrett has commented before on the research by the American Enterprise Institute (AEI), concluding that one-third of all employment age males (20-54 years-young) are voluntarily not working. The record low 3.6 percent unemployment rate understates the nationwide labor shortage because these men are not counted in the workforce.

Their “mommies” are included since they are better equipped and suited for our digital service-oriented society. They have replaced parasitic men when it comes to bringing home the bacon.

Women have supplanted and surpassed men when it comes to university enrollments and participation in the labor force. There are still masculine enclaves (e.g., technology innovation and development), but ever more women are replacing men at once-before masculine workplaces (e.g., hardware stores).

Almost DailyBrett must ask, why do “mommies” put up with these loser men? More to the point, why don’t these men have more respect for themselves and yes … a little sinful pride?

Do we foresee a future in which the majority of men are not just overweight, but obese? Will we see them moving around in their motorized wheel chairs? Who is next at the kidney dialysis clinic? Will they be popping “just one more” happy pill (pain killer)?

The subject of “maternal instinct” is way above the pay grade of your author.

Is there such a thing as “mommy instinct” for men, who refuse to leave their high chairs?

http://www.deadlysins.com/pride

https://almostdailybrett.wordpress.com/2018/04/15/deadbeat-boyfriends/

https://almostdailybrett.wordpress.com/2019/02/12/unwilling-to-work/

“Neutrality for the sake of neutrality doesn’t really serve us in the age of Trump.” – Jim Acosta, author of “The Enemy of the People”

“The (CNN) chief White House correspondent is saying out loud that Trump is so dangerous that he cannot be neutral, which is another word for ‘fair.’” – Howard Kurtz on Acosta’s “stunning admission”

Mirror, mirror on the wall, who is the least fair of them all?

Jim Acosta is the greatest correspondent in the history of the planet, and if you don’t believe Almost DailyBrett … just ask him.

His network and many others are invested in demise of one Donald Trump, never mind the 62 million Americans who voted for POTUS #45 in 2016 or more importantly, the 306 electoral votes he compiled.

Story ideas that are favorable to the president are discarded or damned with faint praise, and any morsel — no matter how sketchy the source — is seized upon by the frothing apex predators at CNN and other liberal networks.

They were certain that Madam Secretary would win the presidency.

They were counting on Robert Müller to produce a report that would end the age of Trump.

They are rooting and championing any Democrat with a heartbeat and pulse running for president.

Almost DailyBrett started his studies at the USC School of Journalism in the heady media days following the Watergate Scandal and the resignation of Richard Nixon.

The standard as enunciated by the Most Trusted Man in America, CBS anchor Walter Cronkite, was the imperative to secure and accurately present both sides of every story … whether you agreed with one side or the other.

The same applied to CNN’s universally respected anchor Bernard Shaw, who posed tough penetrating questions to leaders on both sides of the aisle.

Skepticism was essential. Cynicism was to be avoided. Objectivity was the Holy Grail. The goal was to follow the story to where it ultimately led, and then to present both sides clearly and succinctly. You were expected to be professional and neutral.

That doesn’t mean there wasn’t analysis born out of the facts on both sides of a given issue. The commentaries of Erik Sevareid of CBS are still classic … even though by making this reference your author’s age is showing.

Reporters Decide Right and Wrong?

“ … He (Acosta) told Publishers Weekly there aren’t two sides to the story when it is a matter of right and wrong. Right and wrong in the opinion of journalists? Sure!” – Howard Kurtz

No one cares about the personal opinion of a journalist, even the chief White House correspondent for CNN.

As Clint Eastwood, playing the role of “Dirty Harry” so famously said: “Opinions are like assholes, everyone has one.”

There aren’t two sides to every story? Hello?

Sorry to mount the soap box: Almost DailyBrett totally, utterly and completely rejects that premise.

Remember taking Pro Seminar, an exhaustive review of communication philosophy, at grad school at the University of Oregon. Your author never took upon himself to determine the Kantian differences between right and wrong for consumers of mass communication. That lofty aspiration was simply above Almost DailyBrett’s pay grade.

Diva Journalism?

When you take an unhealthy mix of narcissism and combine with a nightly anti-Trump harangue, you come up with the ultimate White House Press Corps’ diva, Jim Acosta.

Jim Acosta may actually be besmirching the good name of … arrogance.

Acosta’s 354-page first-person-singular tome with 100 “I” references and 25 “me” mentions is a celebration of CNN’s chief White House correspondent’s service to the country, the planet, the galaxy and the universe.

Will Almost DailyBrett break down and shell out nearly 20 bucks and purchase Acosta’s, “The Enemy of the People: A Dangerous Time To Tell The Truth in America?”

Wonder how much the Acosta page-turner will cost a year from now at the discount book rack at Walmart?

Almost DailyBrett Editor’s Note: The credit for “Hero of His Own Book” goes directly to Howard Kurtz, who used these exact words during his Media Buzz review of Jim Acosta’s book. Kurtz is a long-time and widely respected critic of political media for the Washington Post, CNN and Fox News.

https://contemptor.com/2019/06/16/fox-news-media-analyst-jim-acosta-should-be-grateful-to-trump-for-raising-his-profile/

https://www.foxnews.com/opinion/dan-gainor-media-obsessed-with-polls-and-trump-comments-on-campaign-aid-acosta-obsessed-with-acosta

https://almostdailybrett.wordpress.com/2019/04/09/the-death-of-objective-journalism/

https://almostdailybrett.wordpress.com/2018/02/15/oppositional-journalism/

https://almostdailybrett.wordpress.com/2019/03/26/oppositional-journalisms-victory/

https://almostdailybrett.wordpress.com/2017/12/27/dan-rather-father-of-affirmational-journalism/

https://almostdailybrett.wordpress.com/2018/11/08/lose-lose-journalism/

https://almostdailybrett.wordpress.com/2019/04/24/what-happened-to-bernie-shaws-cnn/

 

 

 

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