Tag Archive: Almost DailyBrett


How would you like to hold a thankless job in which your boss loathes the media, the media in turn hates your boss, and you’re stuck in between?

To top it off, the White House press secretary is never good enough to satisfy all of the internal and external critics. There is also one “critic,” who is the most equal of all and demonstrates all the signs of being insatiable.

Deputy White House Press Secretary Sarah Huckabee Sanders holds the daily press briefing at the White House in Washington, U.S. July 11, 2017. REUTERS/Jonathan Ernst

Former Trump press secretary Sean Spicer just did Sarah Huckabee Sanders and by extension the entire nation a huge favor. He quit.

Please don’t let the door hit you too hard on the backside, Sean. You were overmatched for the job from day one. The only one who is crying is Melissa McCarthy of SNL.

As a former press secretary, albeit for a mere state (California), the author of Almost DailyBrett understands the pressure associated with being a message developer and voice for the administration, simultaneously charged with the caring, comforting and nurturing of the Capital Press Corps.

One of the major surprises in your author’s three-decade career in public relations is the inconvenient fact the majority of communications practitioners – particularly at PR firms — never come in contact with a living, breathing reporter/editor/correspondent.

These august professionals may talk a great game, but they literally run for cover when it comes time for on-the-record, stakes-are-high dialogue. Gasp … they  actually may be quoted/misquoted.

Standing Behind the White House Media Podium

Still remember sitting in the White House media center watching Ronald Reagan’s deputy press secretary Larry Speakes conduct the morning briefing with elite media — Helen Thomas (UPI), Sam Donaldson (ABC), Lesley Stahl (CBS) and Chris Wallace (NBC) — all sitting in the first row.

Serving as press secretary for the nation’s chief executive with a target on his or her back is the pinnacle of public relations. You have to be offensive without being offensive. Humor is a huge plus. Institutional knowledge is vital. Most of all you must instinctively know when to punt (e.g., “I don’t know”), buy time, and come back with a winning answer, which separates the enduring press secretaries with those who hide in the bushes.

Presidential press secretaries used to be an old boys club: Pierre Salinger, Ron Ziegler, Jody Powell, Speakes, Marlin Fitzwater, George Stephanopoulos …

Huckabee Sanders is now the third woman to hold the title of White House Press Secretary, serving as a lead on message development and delivering the daily briefings to the carnivorous media. Dee Dee Myers (Clinton, 1993-1994) was the first, Dana Perino (W. Bush, 2007-2009) was the second, and now Sarah Huckabee Sanders.

Perino in her open-advice-to-Sarah-Huckabee-Sanders column implored her to embrace and enjoy the job, actually being thankful for the opportunity to serve.

As a woman, Sarah Huckabee Sanders, 34, has already been viciously attacked for her appearance by Daily Beast columnist Ira Madison III. Madison tweeted that Sanders was a “butch queen first in drags at the ball.” Madison the Third later retracted the tweet and apologized, but his misogynist and homophobic digs have already left their mark.

To her credit, Huckabee Sanders has not overreacted to this insult. She knows more of the same, if not worse are in the offing. Think of it this way: she seems to be a natural for the job. After all she is the daughter of former Arkansas Governor Mike Huckabee, and the contact sport of politics is not new to her.

Huckabee Sanders also understands that more heavy lifting is required for a Republican press secretary than those holding the same job for a Democratic incumbent. The media tilts heavily to the left, and appears in most cases to be incapable of being fair and objective to President Trump.

Life is not fair. Translated; the magnified challenges of this awesome responsibility under fire on an uneven playing field also provide tremendous opportunities for Sarah to distinguish herself as a good/great press secretary.

If Huckabee Sanders can turn the temperature down even just a hair, introduce a greater sense of professionalism to the White House briefings (e.g., turn the cameras back on) while at the same time, serving as an impassioned advocate for her boss and the administration, she will have done a great service to the nation.

More power to you, Sarah.

http://www.foxnews.com/opinion/2017/07/26/dana-perino-advice-for-sarah-huckabee-sanders-from-one-female-press-secretary-to-another.html

https://www.youtube.com/watch?v=sbpUcfpbnrs

https://en.wikipedia.org/wiki/Sarah_Huckabee_Sanders

http://www.washingtonexaminer.com/two-of-three-female-white-house-press-secretaries-worked-for-republican-presidents/article/2629496

https://www.wsj.com/articles/how-long-can-the-trump-tumult-go-on-1501106914

https://almostdailybrett.wordpress.com/2017/05/21/has-the-media-reached-the-point-that-it-can-never-cover-trump-fairly/

 

 

 

 

 

 

It’s been all downward-to-the-right for the media since the days of Walter Cronkite.

Quick: Name the Big Three Network anchors?

Can’t do it? Join the club.

Oh have times changed.

In 1972, the revered anchor of the CBS Evening News, Walter Cronkite, was the most trusted man in America.

In 2017, do we trust Sean Hannity of Fox News to be “fair and balanced” with the news?

Do we trust Rachel Maddow of MSNBC to be objective?

Do we trust the latest political “comedian” on Comedy Central to be thoughtful?

Do we trust what we read on Mark Zuckerberg’s Facebook to be accurate?

Fair. Balanced. Objective. Thoughtful. Accurate. Those were all words that applied to Cronkite. Do they apply anymore?

As Almost DailyBrett mentioned before, the public gave the media a 72 percent approval rating in 1976 and only 32 percent in 2016.

Gallup’s surveys reflect a corresponding slide by Democrats, Independents and particularly Republicans in the past two decades.

In 1997, 64 percent of Democrats reported a great deal/fair amount of trust in the media. In 2016, that figure declined to 51 percent, a 13 percent drop.

For independents, the erosion in the last 20 years was 53 percent (just above the Mendoza Line) to 30 percent last year, a 23 percent decline.

For Republicans, 41 percent of GOP voters expressed a great deal/fair amount of trust in the media in 1997. That figure was 14 percent in 2016, a stunning 27 percent erosion in two decades.

In a match-up between CNN and Donald Trump, 89 percent of GOP voters expressed confidence in the president while only 9 percent sided with the number three cable news network.

Is there any plausible reason to optimistically hope these results will improve in the Trump era?

For CNN, it has now dropped to number three in a three-way race of major cable news outlets having been surpassed by liberal MSNBC for the number two slot behind No. 1 conservative Fox News.

Liberal? Liberal? Conservative?  What happened to honest brokers of information?

From Reporting to Interpreting?

Want to make a slow Friday night even slower? Watch “Washington Week in Review” on PBS in which reporters interview … reporters.

It used to be that reporters/correspondents covered the news. Now we are all entitled to their “interpretation.”

Remember what Clint Eastwood as “Dirty Harry” said about opinions? Every reporter, editor, correspondent has one and you are privileged to hear what they have to say. Instead of covering the news makers, they see themselves as the real news.

Except … this Donald Trump character seems to get in the way, particularly with his nocturnal tweets.

Should university journalism schools abandon teaching the quaint notion of objectively informing the public that desperately wants straight news?

How about simply declaring the stakes are too high to be truly objective, and encourage future reporters/correspondents to openly display their partisan instincts and guide the public in affirming their own deeply held political philosophies?

And then journalists can write and broadcast about the deeply divided nation they helped foster.

Should journalism schools endeavor to generate more of the likes of Dan Rather and Brian Williams? Almost DailyBrett doesn’t need to regurgitate how the two elite former champions of CBS and NBC respectively brought lasting shame to the media.

What strategies should schools of journalism and communication adopt to restore professionalism to the profession? Surely the task is worthy, particularly bringing objectivity back into to the classroom discussion.

Is it time to inform the public once again?

Will we know that journalism has recovered when the next Walter Cronkite becomes the most trusted man/woman in America?

https://www.washingtonpost.com/news/powerpost/paloma/daily-202/2017/07/13/daily-202-trump-is-the-disrupter-in-chief-in-an-age-of-disruption/5966a386e9b69b7071abcb23/?wpmm=1&wpisrc=nl_daily202

https://www.wsj.com/articles/amid-turmoil-fox-news-holds-on-to-no-1-spot-as-msnbc-surges-1499601601

http://www.bbc.com/news/magazine-31152849

http://www.nydailynews.com/entertainment/tv/anchors-bring-new-era-network-stability-article-1.1922051

http://www.latimes.com/business/hollywood/

 

 

Not exactly, Cogito, ergo sum.

In 1988, your Almost DailyBrett author had the privilege of spending a lovely Sunday Valentine’s Day lunch with Sacramento Bee columnist Dan Walters.

There was nothing romantic about our encounter. Dan was very interested in what was in my folder: a copy of the Democrat majority’s plan to conduct a Kangaroo Court hearing the following day to justify voting against former Rep. Dan Lungren (R-Long Beach) as state treasurer.

Each Democratic senator, one-after-another on the committee, was to serve as a “prosecutor” on an assigned issue (e.g., Lungren voting against reparation payments for families of Japanese WWII internees). Nobody who had successfully negotiated the riggers of second grade expected a fair-and-objective state Senate confirmation hearing. The memo made it clear the proceeding was indeed a “prosecution” in a stacked court case, meant to provide political cover for Democrats voting against Lungren.

And why was the majority so aligned against a mere member of Congress?

Five-term congressman Lungren was telegenic, articulate and represented an electoral threat to the Democrat majority in Sacramento. He was appointed to the state Treasurer position in 1987 by my boss, Governor George Deukmejian, after the passing of legendary former Speaker Jess “Big Daddy” Unruh.

Dan Walters naturally already had another column teed-up for Monday, February 15. Nonetheless, he instantly could appreciate how the publication of the infamous “Forsyth Letter” could result in collective knickers being in a twist at stormy state Senate confirmation hearing the following morning.

Almost DailyBrett compared the Forsyth letter – named after Senate Pro Tempore David Roberti’s press secretary and author, Robert T. Forsyth – to the Oklahoma Sooners game plan being published in the Lincoln Journal Star the morning of the big contest against Nebraska.

Walters’ piece was entitled, “A Game Plan for Democrats.”

Dan Lungren was outraged at the hearing, waving a copy of the Walters’ column at the Senate Democratic majority members on the panel. Lungren and by extension my boss, Governor Deukmejian, won the PR battle that day.

Alas, we were not ultimately successful. The Assembly confirmed Lungren. The Senate voted against Lungren. We did not prevail before the California Supreme Court on whether one house was sufficient for confirmation. Finis.

True to his battling form, Lungren recovered from the non-confirmation going forward to serve two terms as California’s attorney general, running for governor, and returning to Congress for another eight years. He is now lobbying on The Hill at 70-years young.

Number of People Knowing + Time = Leak

“If you don’t want to read about it in the Sacramento Bee, don’t put it down in writing.” – Often heard admonition in the State Capitol building

The Forsyth memo was prepared. Xerox machines started to hum. Copies were made. At least one of these game plans found its way to your author. Gasp, I leaked it to Dan Walters. The only stipulation: there would be no direct reference to me or my position in the Office of the Governor in his copy.

The column greeted Democrats the following day.

As the press secretary for Governor Deukmejian, my job in many cases was to deflect leaks targeting my boss and our administration. In this particular case, I was the leaker.

Every leak has a purpose. The practice is not new. And as long as the written word exists, particularly in digital form (e.g., leaked 2016 John Podesta campaign emails), leaking will remain intact until Armageddon.

As the New York Times defines the practice: “Generally, a leak is an intentional disclosure of secret information, often by an anonymous source whose goal is to make the information public.” Yep.

For example, the British provided a copy to President Woodrow Wilson of the secret 1917 (German foreign Minister Arthur) Zimmermann Telegram. The telegram was meant to entice Mexico to enter World War I on the side of Germany in exchange for U.S. territory. The subsequent publication of the telegram in March 1917, helped fuel the flames for the U.S. to declare war on Germany one month later.

Donald Trump has been known to fire off intemperate tweets condemning the widespread leaking in his administration, including one ironically posted on  Valentine’s Day 2017: “The real story here is why are there so many illegal leaks coming out of Washington? Will these leaks be happening as I deal on N.Korea etc?”

His predecessor Barack Obama conducted a “war on leaks” and yet these unauthorized disclosures continue.

Let’s face it, Washington D.C has always leaked like a sieve and always will. Ditto for state Capitals (e.g., Sacramento) and highly covered publicly traded companies. Putting this genie back in the lantern is simply not going to happen, particularly in our Big Data world.

As an admitted leaker, the author of Almost DailyBrett has also been on the receiving end of unflattering leaks on more than one occasion. My advice to any political or business entity: Practice discipline. Remember: Good government/good business is indeed good politics/good business.

And to the leakers/aspiring leakers, there is a responsibility to always ask yourself whether you are hurting the country, you purport to love with your leaking?

If the answer is “yes,” the end does not justify the means. There are legitimate reasons for confidentiality particularly in our increasingly dangerous world.

Almost DailyBrett notes: Belated congratulations to Dan Walters for his 8,000 columns for the Sacramento Bee during the past 33 years, and 57 years in service as a journalist … Still miss Bobby Forsyth, one of the nicest and funniest guys I ever met. He passed away in 1999. May Bob continue to rest in peace.

http://articles.latimes.com/1987-11-26/news/mn-24766_1_state-treasurer

http://www.sacbee.com/news/politics-government/politics-columns-blogs/dan-walters/

http://www.sfgate.com/news/article/

https://en.wikipedia.org/wiki/Dan_Lungren

https://www.timeanddate.com/calendar/?year=1988&country=1

http://articles.latimes.com/1988-06-24/news/mn-5908_1_senate-democrats-position

http://articles.latimes.com/1988-06-24/news/mn-5912_1_state-supreme-court

http://newlearningonline.com/new-learning/chapter-7/descartes-i-think-therefore-i-am

https://www.nytimes.com/2017/02/17/business/media/are-leaks-illegal-explaining-history.html

https://www.theguardian.com/world/2013/oct/10/obama-leaks-aggressive-nixon-report-prosecution

https://www.archives.gov/education/lessons/zimmermann

http://www.sacbee.com/news/politics-government/politics-columns-blogs/dan-walters/article154087854.html

 

 

 

 

 

 

 

 

 

“According to most studies, people’s number one fear is public speaking. Number two is death. Death is number two. Does that sound right? This means to the average person, if you go to a funeral, you’re better off in the casket than doing the eulogy.” — Jerry Seinfeld

It was a Funeral for a Friend.

To be more precise, it was a service celebrating the life of my best man and my BFF.

John Newhouse moved into heaven at 62-years-young.The world would be a better place if there were more John Newhouses. Alas he was taken from us way too soon.

The author of Almost DailyBrett was honored to deliver the third of four eulogies June 30.

Having long ago conquered Glossophobia, which hails from the Greek γλῶσσα glōssa, meaning tongue, and φόβος phobos, fear or dread, delivering a eulogy was still an unprecedented, daunting challenge. The emotion cannot be minimized. The semantic issues are real. Even the best orators are confronted by the strictures of the eulogy.

If the family requests a three-minute eulogy that does not mean you should double or triple that amount of time. As Carly Simon sang: “You probably think this song is about you.” It’s not. Time your presentation. Stick to the written script. Work on your transitions, timing and eye contract. They all need to be just right.

As an assistant professor, a PowerPoint, a laser pointer and a clicker are de-rigueur standard tools of the trade. Using the Steve Jobs technique, each slide is a prompt, making speaking notes superfluous. Alas, there are no PowerPoints or Prezis for presenting the eulogy.

Speaking extemporaneously or winging it is not an option. Don’t go there. The eulogy needs to be just right. Standing behind the podium and mentally searching for the right words at the right time in the presence of the audience can very well lead to an embarrassing rhetorical train wreck.

And yet even with a tight script, the English language simply will not rise to the occasion. Nonetheless, there must be chosen words and they may not be perfect – that’s not possible – but still they must describe my best friend for 41 years.

Borrowing from another tongue, the Latin words of the U.S. Marine Corps motto — Semper Fidelis/ Semper Fi (always faithful) — spoke to the character of John Newhouse.

Regardless of his given cause/affinity, John was always loyal: The Spirit of Troy, The Los Angeles Dodgers, our USC Fraternity Phi Kappa Tau, his fellow Rotarians, his youth baseball teams … and most of all his family.

Looking into the collective eyes of his grieving family and recounting John’s unshakeable commitment to his two sons regardless of the circumstances, and how he treasured his wife and instinctively knew he overachieved in marriage, is a testament to why the phrase Semper Fi is appropriate.

Even though the author of Almost DailyBrett endured 12 years of parochial school with its sentences diagrams and the petty tyranny of the nuns and priests, the question comes whether it is kosher to add a Biblical verse 1 Corinthians near the conclusion of a church eulogy.

“Love is patient. Love is kind … “seemed to work for this setting. John was patient, did not keep score (except at a baseball game), always protected, always trusted. Yes, 1 Corinthians did the job.

As the clock clicked past three minutes, it was time for the close and a promise to share a microbrew together, if your author ever makes it to the pearly gates.

There are a myriad of challenges that each one of us will face in life. We will do better with some than others. Crafting and properly delivering the eulogy is one of them. With proper preparation, an understanding the English language will not cut it, and with a confidence the words will make the mark, then it will be time to go forward to remember, celebrate and pay proper respects to a departed colleague, friend or dear family member.

“Love Never Fails.”

John Robert Newhouse: A Celebration of Life

“John Newhouse was my best man.

“John Newhouse was my best friend … forever.

“He was everyone’s friend.

“He was my fraternity brother … and a fraternity brother to several in this room.

“He was the kindest person I ever knew.

“John Newhouse loved the world, and was a renowned traveler.

“My grandfather told me there were two places he never wanted to go.

“One was hell. The other was Russia.

“John and I went ‘Back to the USSR’ during the height of the Cold War in 1981.

“More than a few thought we were crazy, and they were right.

“When one talked about going to The Evil Empire it was not to-and-from, but in-and-out.

“John saw Moscow, Leningrad and the Baltic States as just another adventure.

“We did come out of Russia. We came back to America.

“John literally visited every continent on the planet, and was always looking forward to his next road trip. Wendy knows this undeniable fact oh-too-well.

“Speaking about the world, we can all say ex cathedra, our planet is a better place because of John Newhouse.

“When celebrating a life of someone so special that ended way too early, the world’s Lingua Franca, the English language, simply fails us.

“The U.S. Marine Corps adopted from the Latin, Semper Fidelis or Semper Fi as its motto. Translated it means: ‘Always faithful.’”

“There are many virtues about John, but his passionate loyalty to the Spirit of Troy, his devotion to his beloved Los Angeles Dodgers, his commitment to his fraternity bros, his service with his fellow Rotarians, but most importantly his faithfulness to his family, stand out when one contemplates what made John Newhouse just so special.

“John Jr. and Scott. Let’s face it: From time-to-time, you drove him insane. Nonetheless he was proud of each of you, and he literally would do anything in his power to make your lives the best they could be.

“Wendy, you were always a miracle in John’s eyes. He was so proud to have you on his arm. He loved you dearly. I can state with impunity he was always Semper Fi when it came to you and your 33-years of marital bliss. He instinctively knew that he overachieved in marriage and he treasured your union every day.

“Considering that we are celebrating the life of John Robert Newhouse in a house of God, there are lines of scripture that seem just right in depicting why John was a gift to all of us. They come from 1 Corinthians:

“Love is patient, love is kind.

“It does not envy. It does not boast.

“It is not proud.

“It is not rude. It is not self-seeking.

“It is not easily angered.

“It keeps no record of wrongs.

“Love does not delight in evil.

“But rejoices with the truth.

“It always protects, always trusts.

“Always hopes. Always perseveres.

“Love never fails.”

“John, I love you. Your family loves you. Your wonderful spouse loves you. Everyone here will always love you.

 

“And on a personal note as your best man, John: If I am good enough to enter those pearly gates to join you in eternity, the first microbrew is on me.”

 

 

 

“[If] you have, as performers will call it, ‘f–k you’ money, all that means is that I don’t have to do what I don’t want to do.” – Johnny Carson 

The original American dream consists of the spouse, the kidlets, the house in the burbs, the dog and the cat.

And to some extent, that long-standing vision of success still rocks on.

Even though many are still grousing in this summer of discontent, what CNBC calls the “Trump Rally” continues. Since the November 8 election, the NYSE is up 13.4 percent and it has increased 6.8 percent from Trump’s inauguration in January to July 7.

More than half of all Americans are making money in this bull market. These participants comprise the Investor Class, those who buy individual stocks, mutual funds and manage 401(k) portfolios and IRAs.

The unemployment rate is down to 4.4 percent; there is a labor shortage. That means wages are slowly rising, and there are more discretionary dollars to invest.

At the same time, there is no conceivable doubt that many are destitute, enduring desultory lives, living from one-paycheck to the next just to make ends meet. These ignored Americans made their presence known in a big way last fall.

And yet there are more than just a few, who have earned their F-U Money. They are not privileged. They worked. They saved. They invested. Thank (f..k) you very much.

As John Goodman said in The Gambler, own your house, have a “couple of bucks” in the bank, don’t drink … and you have your “Fortress of Solitude.”

To Almost DailyBrett, F-U Money equates to the freedom to do what you want to do, not what someone else tells you to do.

It is more than having the means to tell some irritating superior to go out and have passionate carnal knowledge with himself/herself, but having the confidence to back up the explicative.

Your author has never been a proponent of burning bridges, no matter how good it may feel at the moment. As George C. Patton recited: “All glory is fleeting.”

There is a responsibility that comes with F-U Money.

Are you prepared for your bluff to be called? Are you really serious, because your employer may happily accept your resignation. And then what?

Retirement? Decades at home? How many trips to the overpriced, upscale coffee shop can you make before it gets old?

Keep Overhead to a Minimum

Almost DailyBrett has always asked his classes: “What are the most vital public relations of all?” The answer: Your personal brand and reputation.

In your last act as a working stiff, do you want to be remembered for using the ultimate explicative with your employer? Who wants to hire you, if later you cool off and come to the conclusion that you made a mistake?

Are you certain this temporary euphoria will not stick to you like Velcro or an insensitive tweet, when we all know that digital is eternal?

Let’s say you gave your boss the final (middle) finger, when you know — or at least you believe — you have more than adequate F-U Money. Okay, now what?

Money Magazine suggested that one must calmly calculate what amount each year + inflation will be enough to ensure a moderately comfortable life. Next, figure out how many more years you can reasonably expect to be on this planet.

Finally, how much F-U Money do you really have? Is it enough to ensure your money doesn’t run out before you run out?

One suggestion that Almost DailyBrett will make for the F-U Money crowd is to own your residence outright: No mortgage, no monthly rent. Another point is to maintain fiscal discipline and to avoid recurring payments if you can (e.g., car payments, credit card bills, furniture purchases, orange doors to store your “stuff.”) and most of all, keep your overhead to a minimum.

Can you keep driving your same car, making periodic upkeep payments? If you can, you may be able to enjoy exotic trips every now and then.

You Decide When Enough Is Enough

One major advantage of F-U Money is you have the freedom of deciding when enough-is-enough as opposed to your employer selecting the time and place to put you out to pasture. There is an eternal satisfaction that comes from leaving on your own terms, not when someone who doesn’t necessarily have your best interest at heart determines when to put a fork in you, because you’re done in their eyes.

How many people do you know, who are surprised when they are cashiered after 15, 17, 20, 30 years on the job? What these poor souls see as eternal loyalty, maybe a few in younger management may regard as stagnation.

Maybe the best solution involves sweetly telling a superior that it’s time, perhaps it is past time for you to leave. You didn’t burn any bridges. You determined when it was time to depart on your own terms at time of your choosing. You’re not bitter. Best of all, you are leaving to do what you want to do – all because you have an F-U Account.

WTF!

http://time.com/money/4187538/f-u-money-defined-how-much-calculator/

https://www.youtube.com/watch?v=xdfeXqHFmPI

http://www.urbandictionary.com/define.php?term=fuck%20you%20money

https://www.quora.com/What-is-fuck-you-money

https://www.washingtonpost.com/news/powerpost/paloma/daily-202/2017/07/13/daily-202-trump-is-the-disrupter-in-chief-in-an-age-of-disruption/5966a386e9b69b7071abcb23/?wpmm=1&wpisrc=nl_daily202

 

 

 

 

 

“Do I consider myself part of the casino capitalist process by which so few have so much and so many have so little by which Wall Street’s greed and recklessness wrecked this economy? No I don’t.” – Senator Bernie Sanders

Ever wonder why there are so few in the street carrying pitch forks?

Ditto for nocturnal torch-light parades?

Maybe the answer lies in the fact that Wall Street added $3.3 trillion in market capitalization (share prices x number of shares) since November 8. Translated: Investors are more than $3 trillion to the better since the election.

Whatever metric is used, the stock indices are sharply upward to the right: The NASDAQ increased 28 percent since the election, the S&P 500 is up 27 percent, and the Dow advanced 20 percent.According to Gallup, 55 percent of Americans owned individual stocks, stock mutual funds or managed 401(k) portfolios or IRAs in 2016. That figure is understandably down from 65 percent right before the economic crash in 2007, but it has been steadily advancing since then.

Almost DailyBrett will go out on the limb, and will contend the 55 percent number has grown since the historic 2016  election.

Predictably, the Gallup survey revealed that 88 percent of American families making over $75,000 are invested in individual securities, mutual funds and 401(k)s and IRAs. More than half of those (56 percent) making between $30,000 and $75,000 are invested in stocks.

The survey also revealed that 73 percent with bachelor’s degrees own stocks, mutual funds or invest retirement accounts, and 83 percent with master’s degrees or above also are investing in these same U.S. markets.

When one takes a second to ponder that 55 percent of middle-and-upper income Americans are participating in stocks, mutual funds, 401(k) portfolios and IRAs, the conclusion is obvious: America now has an investor class that is growing in numbers and wealth.

What’s the alternative for those investing for their retirement, their children’s education or that dream vacation? Bank interest rates that barely keep up with inflation? Speculative real estate? Stashing gobs of cash under the bedroom mattress?

And yet there was an ill-fated movement to tarnish America’s markets, Occupy Wall Street.

And now there are efforts in a handful of progressive states to impose a 20 percent “privilege tax” on the fees of financial advisors. Hmmm … wonder if this tax will be passed onto investors, the very same people who are trying to fund their retirement or college for their kids?

Attacking The Cash Cow?

“ … You could put half of Trump’s supporters into what I call the ‘Basket of Deplorables’. Right? The racist, sexist, homophobic, xenophobic, Islamaphobic — you name it.” – Hillary Clinton.

“ … There are 47 percent who are with him (Obama), who are dependent upon government, who believe that they are victims, who believe that government has a responsibility to care for them, who believe that they are entitled to health care, to food, to housing, to you name it … And so my job is not to worry about those people.” – Mitt Romney.

What do Mitt Romney and Hillary Clinton have in common besides being guilty of lambasting literally millions of people in one unwise campaign utterance?

They both lost the presidency.

Winston Churchill once said: “The inherent vice of capitalism is the unequal sharing of blessings; the inherent virtue of socialism is the equal sharing of miseries.”

Wall Street will never be perfect. The playing field has never been flat. Having said that, far more win with stocks, mutual funds, 401(k) plans and IRAs than lose. It has been upward to the right on a jagged line since 1929.

Maybe that is the reason why America has a more-than-half of its working age population investing in global markets. And for those investing, the six-plus months since the election has produced a record modern-era, bull market for any new president.

Granted, there will be those in the streets who bode ill for American markets, favor “privilege taxes” to stimulate more compulsory redistribution, and are maybe just a tad nostalgic for the mismanaged Occupy Wall Street debacle.

Do they really want to attack Wall Street and by extension America’s 55 percent and growing, investor class heading into the mid-terms of 2018 and beyond? Are these overheated rhetorical thrusts, smart politics?

If they relish in glorious defeat, they can insult America’s investor class to the content of their bleeding hearts.

They also should consider and ponder that America now has a new quiet majority, who fund their dreams with a simple click of the mouse while watching the tickers on CNBC.

http://www.gallup.com/poll/182816/little-change-percentage-americans-invested-market.aspx

https://www.whitehouse.gov/the-press-office/2017/06/01/statement-president-trump-paris-climate-accord

https://www.usatoday.com/story/money/markets/2017/04/26/millennials-and-investing/100559680/

https://www.wsj.com/articles/illinoiss-privilege-tax-proposal-forgets-citizens-right-to-leave-1495834522

https://almostdailybrett.wordpress.com/wp-admin/post.php?post=5922&action=edit

https://www.brainyquote.com/quotes/quotes/w/winstonchu101776.html

http://www.foxnews.com/opinion/2017/07/20/stuart-varney-trump-has-already-made-america-4-trillion-richer-with-just-six-months-in-office.html

 

 

 

 

 

 

These are not the best of days for American reporters, editors and correspondents, let alone journalism schools.

The American media is running eight points behind Donald Trump in national esteem.

This Gallup result was registered before CNN’s Anderson Cooper conjured up the impression of the president taking a “dump” on his desk. Ditto for the network’s Kathy Griffin holding up the image of the decapitated head of Donald Trump.

The glory days of Walter Cronkite, Bob Woodward and Carl Bernstein are clearly in the rear-view mirror. The era of CNN and conjured presidential excrement and bloody heads are upon us.

More to the point, Newsweek ist kaputt. The Seattle Post-Intelligencer is gone. Farewell to the Rocky Mountain News, The Tucson Citizen and so many others that depended on Gutenberg’s printing press for far too long.

Let’s face it: many Fourth Estate types (i.e., reporters, editors, correspondents, anchors …) are looking for jobs, any job that keeps them in the business.

The good news is China is hiring. The bad news is China is hiring.

Should these journalists succumb and work for Chinese-government-sponsored and operated media?

Dollars are dollars. Yuan are yuan. Right?

Ketchum, Putin and $55 million

Before getting knickers in a twist or bowels in an uproar, consider that Almost DailyBrett has posed similar questions about the august public relations profession, namely Ketchum PR.

For years, Ketchum served a provocative client, Vladimir Putin’s Russia, to the tune of $55 million cumulatively. The ostensible mission was to promote the Rodina’s “economic development” and the country as a great place for “investment.” The fact that Putin was behaving as one would expect from the former head of the KGB appeared to be irrelevant to the brass at Ketchum’s New York headquarters.

Reportedly Putin eventually terminated the nation’s contract with Ketchum, which may have been a blessing in disguise for the New York based agency. No longer would they have to register as foreign agents for Putin’s public relations nightmare in which he wasn’t going to accept Ketchum’s council anyway.

The advocacy side (PR) of the great communication divide is not the only one with moral dilemmas to confront. The same applies to the objective side (Journalism), particularly with so many journalists out of work or soon-to-be beating the bushes for another job.

According to The Economist, China expanded the number of foreign bureaus for its government-controlled main news agency, Xinhua, to 162 by the end of 2011. China’s goal is to establish a total of 200 Xinhua bureaus by 2020.Considering the many American media outlets are shutting down, does the Xinhua expansion – doubling its number of correspondents — provide new opportunities for employment?

Also consider that China completed the rebranding of its television network last year and has announced the formation of CGTN (China Global Television Network) to rival the BBC, CNN and Al Jazeera to spread China’s “voice” and to “showcase China’s role as a builder of world peace.”

Just as Ketchum would be tempted to dismiss the concerns about Putin’s Russia with “a client is a client,” will unemployed or soon-to-be-out-of-work American journalists regard a potential opening at Xinhua or CGTN (e.g., major DC bureau) as “a job is a job”?

In a way that sounds just like the Yuppie Nürnberg Defense — “I was only doing it for the mortgage”  — as preached in the Christopher Buckley book/movie, Thank You For Smoking.

The author of Almost DailyBrett remembers the days at USC journalism school, and the protracted discussions about objectively and Joseph Pulitzer’s mantra of “Accuracy, Accuracy, Accuracy.”

Is Xinhua or CGTN, objective?

Are the New York Times, Washington Post, CNN, NBC or CBS objective, let alone MSNBC or Fox News? Many journalists employed by these institutions are miffed that  their “objectivity” may be somehow compromised by their employer’s corporate parent (e.g., NBC owned by Comcast).

What happens if your media employer is owned by the largest nation of earth, run by a single party, and established as part of that country’s $10 billion annual investment in soft power?

If objectivity and fairness are part of the personal DNA as a journalist, would she or he be predisposed to resign if the “editor” wanted to censure/delete submitted copy if it ran afoul with China’s policy toward Taiwan, the Dalia Lama, Tibet or some other hot-button issue for the totalitarian state?

Would the same journalist be comfortable that her or his objective copy was universally regarded as self-serving China propaganda by the vast majority of readers and viewers?

Some may be tempted to rationalize accepting a position with Xinhua or CGTN and following their “editorial” dictates as a job is job (e.g., Yuppie Nürnberg Defense).

Other journalists may not have these same flexible morals.

If the choice came down to aiding and abetting Chinese propaganda or maybe finding another job, maybe the journalist should even consider wearing a green apron instead?

“Was that a grande latte or mocha?”

https://almostdailybrett.wordpress.com/2017/05/21/has-the-media-reached-the-point-that-it-can-never-cover-trump-fairly/

https://www.usatoday.com/story/life/people/2017/05/31/cnn-fires-kathy-griffin-over-offensive-trump-photo/102349176/

https://almostdailybrett.wordpress.com/2014/07/23/russia-doesnt-give-a-particle-about-public-relations/

 https://almostdailybrett.wordpress.com/2014/03/11/ketchums-new-client-in-1938/

https://www.ketchum.com/

https://www.economist.com/news/china/21719508-can-money-buy-sort-thing-china-spending-billions-make-world-love-it

https://www.cgtn.com/

http://www.xinhuanet.com/english/

 

 

I’d like to warn the best of them, the iconoclasts, the innovators, the rebels, that they will always have a bull’s-eye on their backs. The better they get, the bigger the bull’s-eye. It’s not one man’s opinion; it’s a law of nature.” – Nike founder Phil Knight

“It is not the critic who counts; not the man who points out how the strong man stumbles, or where the doer of deeds could have done them better. The credit belongs to the man who is actually in the arena …” – President Teddy Roosevelt

There are no statues devoted to critics.

Our increasingly complex data-driven society is overloaded with analysts, reviewers, chroniclers, interpreters – creating nothing of meaningful value – but they are always quick to cast stones at those who try to make the world a better place.

As Phil Knight said in his New York Times best seller Shoe Dog, “Entrepreneurs have always been outgunned, outnumbered.”

A perfect example – not the first one and certainly not the last – is the use of a series of infographics to depict an engineering/entrepreneur who tried and tried and succeeded brilliantly, but is portrayed by his failures.

A May 26 MarketWatch piece by Sally French includes a five-part infographic, which catalogs a litany of failures by Tesla co-founder, SpaceX founder, SolarCity co-founder and PayPal co-founder Elon Musk.

When asked to describe himself by Steve Croft of CBS’ “60 Minutes,” Musk responded that he regarded himself simply as an engineer. Almost DailyBrett has worked with engineers for years, attempting to transform their anal exactitude, never-ending acronyms and nomenclature into plain English.

What characterizes engineers is their willingness, their compulsion to throw ideas at the wall. Some will stick, and others … oh well.

Elon Musk is not afraid to fail. He is more scared by the prospect of not even trying.

Alas, Musk is human. Five of his SpaceX rockets blew up. He was ousted from PayPal on his honeymoon. He made $180 million from his stake in PayPal. He invested this money and presumably much more in SpaceX and Tesla, both were hemorrhaging cash. He was not only broke, but in way-over-his-head debt in 2008.

Today, Musk is Forbes’ #80 wealthiest individual on the planet with an estimated worth of $13.9 billion. His Tesla is the pure-play leader in energy-efficient electric cars, ion-Lithium batteries and solar. Is Tesla an electric car company that helps combat climate change? An energy company that shuns fossil fuels? Or is it, Elon Musk’s company?

How about all of the above? To most investors, the answer would be third … Tesla is Elon Musk’s company … and there may lie the reason for the MarketWatch infographics, illustrating Musk’s failures. Schadenfreude has never felt so good or gut.

A similar set of questions can be asked about Musk’s SpaceX, which is transporting materials to the International Space Station and may someday put humans on Mars. Think of it this way, four entities have successfully fired rockets into space: The United States of America, Russia, China and Elon Musk’s privately held, SpaceX.

The Importance of Failure

“I think it’s important to have a good hard failure when you’re young because it makes you kind of aware of what can happen to you. Because of it, I’ve never had any fear in my whole life when we’ve been near collapse.” — Walt Disney

Would you rather be Steve Jobs, who was terminated by the company he created, Apple?

Or would you rather be John Sculley, who will go down in history as the man who fired Steve Jobs?

 

 

Sculley recently tried to blame the termination of Jobs on the Apple Board of Directors at the time, but the die has already been cast. Sculley will follow Jobs to the grave as the man who sent packing the modern-day equivalent of Leonardo da Vinci.

Nike founder Phil Knight recounted in his memoir how he started his company with a $50 loan from his dad. Today, Nike is the planet’s No. 1 athletic apparel and shoe provider with $33.92 billion in revenues, $86.8 billion in market capitalization and 70,000 employees.

Uncle Phil is the 28th wealthiest homo sapien in the world at $26.2 billion. Keep in mind, this company was literally days, if not hours, away from bankruptcy too many times to count between 1962 and going public in 1980.

For Musk, his tale is a South Africa-to-America story. Today, Tesla is a $8.55 billion company, employing 17,782 with investors pouring $53.4 billion into its market cap.

Almost DailyBrett has been consistent in hailing the risk takers, the entrepreneurs, those who stare failure right in the face and sneer. The results are great companies that employ 10s of thousands and produce the products we want and need.

There will always be those who rage at the “billionaire class” to score political points.

And some with too-much-time-on-their-hands develop infographics to illustrate how the great have fallen here and there.

Wonder if any of these critics, analysts, reviewers etc. would have fired Steve Jobs?

Almost DailyBrett radical transparency: Your author happily owns shares in both Nike (NYSE: NKE) and Tesla (NASDAQ: TSLA). The above epistle does not constitute investment advice for either company other than to generically say, Buy Low, Sell High.

http://www.marketwatch.com/story/the-many-failures-of-elon-musk-captured-in-one-giant-infographic-2017-05-24

http://www.theodore-roosevelt.com/trsorbonnespeech.html

http://www.marketwatch.com/story/the-fascinating-life-of-elon-musk-captured-in-one-giant-infographic-2016-04-13

https://www.youtube.com/watch?v=bojY5N2Ns3k

https://almostdailybrett.wordpress.com/2015/02/05/a-man-in-the-arena/

https://www.forbes.com/billionaires/list/#version:static

https://www.forbes.com/sites/randalllane/2013/09/09/john-sculley-just-gave-his-most-detailed-account-ever-of-how-steve-jobs-got-fired-from-apple/#38def8d4c655

 

 

 

 

 

 

 

 

“If he (Trump) took a dump on his desk, you would defend it.” – CNN’s Anderson Cooper interviewing Trump supporter, Jeffrey Lord

Do you think Anderson Cooper has reached the point (and beyond) in which he can’t cover Donald Trump objectively and fairly let alone his network, CNN?

According to Harvard University, the answer following empirical research of media coverage by CNN and several other major outlets during the first 100 days of Trump’s presidency is a resounding, “no.”

Let’s pretend Donald Trump did something really good for the country … and didn’t nocturnally crow about it on Twitter?

Before answering this interrogative, let’s first pose a relevant side question: Who do reporters, editors, correspondents respect more than any other living creatures on this planet? The answer is other reporters, editors and correspondents.

Taking this essential and undeniable truth into account, Almost DailyBrett must ask:

Can a reporter — any reporter, editor or correspondent — outside of the friendly confines of Fox News – write or produce a totally objective piece about Trump without triggering the wrath and disdain of his or her precious media colleagues?

Would that journalist be willing to take the risk of enraging the pack mentality, and maybe even jeopardizing a career?

It appears to be seemingly impossible for a CNN or NBC reporter/correspondent in particular to provide positive coverage of Trump as evidenced by new data harvested by Harvard’s Shorenstein Center on Media, Politics and Public Policy. Harvard reported that 93 percent of CNN and NBC’s first 100 days of Trump coverage have been overwhelmingly negative.

Seven percent of CNN and NBC Trump coverage has been positive? It doesn’t seem that high.

Right behind in the race to the bottom is CBS at 91 percent negative coverage, surprisedly beating even the New York Times with 87 percent and Washington Post with 83 percent respectively thumbs-down coverage of The Donald and his administration.

Conservative media outlets tilt to the negative on Trump, but they simply cannot compete with the Clinton News Network (CNN) or the networks of Meet the Depressed or Deface the Nation. The Wall Street Journal’s coverage is 70 percent to the negative, and even Fox News is 54/46 percent to the downside.

MSNBC was not even measured.

The only Trump story that was covered in a positive manner by the newsies was the launching of cruise missiles at poison-gas Syria with 80 percent of the media on the Trump side of the ledger. Guess the remaining 20 percent may be secretly siding with Bashar Assad or more likely … can’t bring themselves to say anything remotely positive about Trump.

As a result, Trump hates the media. The media hates Trump. And Sean Spicer was last seen in the bushes.

The Donald claims he is not being covered fairly compared to his predecessors. Conservative bastion Harvard backs up this contention. Barack Obama’s coverage during the first 100 days was 59 percent positive; George W. Bush’s was 43 percent affirmative; Bill Clinton’s was 40 percent positive … Donald Trump, 20 percent to the positive.

Is the media not-so-secretly rooting for Trump to be impeached, while trying to implicate Mike Pence as well? Consider the instant parallel to Nixon’s “Saturday Night Massacre” with James Comey’s firing.

Almost DailyBrett always thought that a massacre required more than one person.

Below the Mendoza Line

The media feasts on Donald Trump’s record 54 percent negative approval rating. According to the same Real Clear Politics average, Trump has a 39.6 percent positive approval rating.

Gallup reported last fall the nation’s approval of the work provided by the media stands at only 32 percent or 8 percent behind Donald Trump.

The same polling firm reported that 72 percent of Americans approved and admired the media’s standing and coverage in 1976, right on the heels of the Watergate busting Pulitzer Prize work of Messrs. Woodward and Bernstein. Since that time, public approval of the media has dropped 40 percent in as many years.

Could it be, the media has become more partisan, more “interpretive” and less objective (i.e., CNN, NBC, CBS, NYT, WAPO)? Do the media feed our nation’s divisiveness? Do they regale in the internecine warfare and bickering, while being above it all?

What’s next: Streaming video of the 21st Century version of a fatal Aaron Burr and Alexander Hamilton duel with tisk-tisk anti-Second Amendment commentary by Rachel Maddow?

If the media was a stock with a 40 percent sustained decline during four decades – essentially down to the right – a wise investor would have dumped these shares a long time ago. Putting this metaphor aside, does it sound like the American public with only 32 percent support (e.g., 14 percent among Republicans) has rolled their eyes in unison and washed their collective hands of the media?

Walter Cronkite was the most trusted man in America in 1972 in an era when the media informed the public. Today, the likes of Maddow on MSNBC and Sean Hannity on Fox News essentially affirm philosophies of entrenched political populations segments. Ditto for social media.

Anderson Cooper’s disgusting metaphor about presidential defecation can be dismissed as an unprofessional verbal assault in the heat of battle. CNN’s and NBC’s 93 percent negative coverage of Trump and his administration points directly to the fact the newsies have reached a point they can no longer be fair and objective to the president.

And who are the ultimate losers?

https://www.washingtonpost.com/news/the-fix/wp/2017/05/20/anderson-cooper-apologizes-for-conjuring-image-of-trump-defecating-on-his-desk/?utm_term=.a458d852d72c

https://heatst.com/culture-wars/harvard-study-reveals-huge-extent-of-anti-trump-media-bias/?mod=sm_tw_post

http://www.gallup.com/poll/195542/americans-trust-mass-media-sinks-new-low.aspx

http://www.edelman.com/executive-summary/

 

 

 

 

When it comes to purchasing a time share, “investing” in an annuity or signing up for a reverse mortgage, please follow these simple, straightforward instructions:

Take a deep breath. Bend over. Grab your ankles.

In all three cases, someone is making plenty of money – without creating any value – at your personal expense. Of course, isn’t that the idea from a salesperson’s point of view?

Almost DailyBrett will gladly admit not being an expert about any of these someone-else-getting-rich schemes other to say, the more your author reads about them, the more he is convinced that commissioned sales dudes or sales dudettes — those reaping huge commissions, charging high annual fees, and serving as loan sharks — are the real winners.

Think about how many in-person pitches you receive on vacation about attending a “free” time-share presentation? Their mission is to get butts in seats and money out of wallets.

Ponder how many ads run on CNBC for guaranteed-income annuities? What the heck is an annuity? You really don’t want to know.

Consider how many commercials starring Hollywood has-beens (e.g., Henry Winkler), extol the virtues of reverse mortgages. Why not sell your house and rent, if you can’t afford the mortgage?

There are entire industries devoted to marketing and selling these undesirable money losers for you that do nothing more and nothing less than tying up your hard-earned money with difficult, if not impossible, escape hatches.

Do you really want to vacation in the exact same place this year and every year? There are 40-60 percent markups for timeshares, which never-ever appreciate in value.

Are these inconvenient facts mentioned by snazzy dressed timeshare snake-oil salesmen/saleswomen? Timeshares remind one of driving a new car off the dealer’s parking lot; you now own a used car (declining in value timeshare) that is extremely difficult to sell with high maintenance fees.

How many once excited folks simply give away their time shares? Someone won in this transaction and someone lost: The timeshare purchaser.

Ready to pay annual 3-4 percent fees for an annuity that was sold to you by a high-commissioned salesperson? How about “surrender” payments, if you change your mind? Is your money tied up for life with an annuity? Ready to wave the white flag?

Can’t one factor-in monthly Social Security payments, and then supplement this amount with your IRA or 401K retirement nest egg? Are you really going to starve to death without an annuity?

Just think about it, instead of paying a mortgage to build equity and gain from inevitable future appreciation in the real estate market, you can instead say goodbye to your equity increases and pay loan fees to a bank, thus depriving your heirs of inherited property.

Does that sound swell to you?

How Can You Beat the Salesperson?

The easy answer is not just saying “no”, but saying “puck no.”

Where are timeshare resorts located? Beachy tropical places or arid desert resorts.

Are surf and turf the only places for vacations? How about the castles and gardens of Europe? If you must have the tropics or the deserts, why not capitalize on another person’s timeshare misery, and utilize that suffering soul’s unit for a fraction of the cost, and no commitment? You can go somewhere else the following year.

Far too many worry about their money running out before they run out, which is a legitimate concern. That’s also the reason why so many annuity and reverse mortgage sharks prey on retirees. Do you really need to tie up your retirement income for life, and pay annual fees to have your own money doled back to you in digestible monthly increments?

Who thinks giving free rein to your money for a fee to an annuity firm is a good idea?

Why not devise a budget, which includes your monthly Social Security pay out, your retirement nest egg and (if applicable) your house, and figure how to manage your money for your own personal benefit and your family too, and not for someone else’s pocket?

And speaking about your house if you can, keep your terra firma in your control. The idea of having a roof over your head ideally without a bothersome mortgage or an aggravating rent to pay to a demanding landlord is a “good thing” in the words of Martha Stewart.

If the editor of Almost DailyBrett was king, we would bid adieu to timeshares, annuities and reverse mortgages. Think of the age-old adage: If something sounds too good to be true, don’t you think that is exactly the case?

http://traveltips.usatoday.com/timeshares-bad-investment-14751.html

http://time.com/money/4322377/retirement-incom-annuities-reasons/

https://www.forbes.com/sites/feeonlyplanner/2015/07/15/annuities-the-good-the-bad-and-the-ugly/#5e453ada7990

http://money.usnews.com/money/blogs/on-retirement/2012/12/11/5-reasons-to-avoid-a-reverse-mortgage

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